Dyadic adaptation in business-to-business markets

Article

Brennan, R., Wilson, D. and Turnbull, P. 2003. Dyadic adaptation in business-to-business markets. European Journal of Marketing. 37 (11/12), pp. 1636-1665. https://doi.org/10.1108/03090560310495393
TypeArticle
TitleDyadic adaptation in business-to-business markets
AuthorsBrennan, R., Wilson, D. and Turnbull, P.
JournalEuropean Journal of Marketing
ISSN0309-0566
Publication dates
PrintJan 2003
Publication process dates
Deposited03 Nov 2008
Output statusPublished
Digital Object Identifier (DOI)https://doi.org/10.1108/03090560310495393
LanguageEnglish
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