Relationship marketing: exploring relational strategies in marketing
Book
Egan, J. 2008. Relationship marketing: exploring relational strategies in marketing. Harlow Financial Times Prentice Hall.
Title | Relationship marketing: exploring relational strategies in marketing |
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Authors | Egan, J. |
ISBN | |
Hardcover | 9780273713197 |
Edition | 3rd ed. |
Publisher | Financial Times Prentice Hall |
Place of publication | Harlow |
Publication process dates | |
Deposited | 24 Mar 2009 |
Output status | Published |
Additional information | 3rd ed. Previous editions also wriiten by author. Has also been translated and published in China ( 2 eds.) |
Language | English |
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