Dr Tuan Nguyen
| Name | Dr Tuan Nguyen |
|---|---|
| Job title | Lecturer in Digital Business and Analytics |
| Research institute | |
| Primary appointment | Strategy, Leadership & Operations |
| Email address | kellan1@mdx.ac.uk |
| Contact category | Academic staff (past) |
Research outputs
Examining the cultural differences in disseminating green supply chain in global subsidiaries
Hsu, P. and Nguyen, T. 2023. Examining the cultural differences in disseminating green supply chain in global subsidiaries. Journal of Business Research. 164. https://doi.org/10.1016/j.jbusres.2023.113982Chatbot commerce - how contextual factors affect Chatbot effectiveness
Hsu, P., Nguyen, T., Wang, C. and Huang, P. 2023. Chatbot commerce - how contextual factors affect Chatbot effectiveness. Electronic Markets. 33. https://doi.org/10.1007/s12525-023-00629-498
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