E-mail marketing at the crossroads: a stakeholder analysis of unsolicited commercial e-mail (spam)

Article


Moustakas, E., Duquenoy, P. and Ranganathan, C. 2006. E-mail marketing at the crossroads: a stakeholder analysis of unsolicited commercial e-mail (spam). Internet research. 16 (1), pp. 38-52.
TypeArticle
TitleE-mail marketing at the crossroads: a stakeholder analysis of unsolicited commercial e-mail (spam)
AuthorsMoustakas, E., Duquenoy, P. and Ranganathan, C.
Research GroupAspects of Law and Ethics Related to Technology group
PublisherMeckler
JournalInternet research
ISSN1066-2243
Publication dates
Print2006
Publication process dates
Deposited27 Apr 2009
Output statusPublished
Web address (URL)http://www.emeraldinsight.com/Insight/viewPDF.jsp?contentType=Article&Filename=html/Output/Published/EmeraldFullTextArticle/Pdf/1720160103.pdf
LanguageEnglish
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