Dr Mobashar Rehman


Dr Mobashar Rehman
NameDr Mobashar Rehman
Job titleSenior Lecturer in Digital Business and Analytics
Research institute
Primary appointmentStrategy, Leadership & Operations
Email addressM.Rehman@mdx.ac.uk
ORCIDhttps://orcid.org/0000-0003-1182-2504
Contact categoryAcademic staff

Biography

Biography

Currently, I am Senior Lecturer in Digital Transformation and Analytics at Faculty of Business and Law, School of Business, Middlesex University, London, UK. Before this, I worked at School of Business and Economics, Universiti Brunei Darussalam, Brunei. I also worked for 10 years at Department of Information Systems, Universiti Tunku Abdul Rahman, Malaysia. 

I have completed my PhD by research from Universiti Teknologi PETRONAS (UTP), Malaysia on scholarship with specialization in Knowledge Management. I also completed my MSc by research with specialization in Knowledge Management. The focus of my research during PhD and MSc was implementation of Knowledge Management among Malaysian Small and Medium Enterprises (SMEs). Besides, I also have Masters in Business Administration (MBA) and BS (Computer Science) degrees.

I have a strong and very competent background with more than 11 years of diversified experience in academics, teaching, around 12 years of research experience, and have more than 63 international research publications, proceedings and book chapters indexed in well-reputed databases having an impact factor more than 57.3 (ISI, WoS). I am part of research grants worth more than GBP 182,845 and have many national and international research collaborations in the form of joint research publications and research grants.

Teaching

Enterprise Resource Planning

Emerging Trends in Enterprise Applications

Enterprise Systems and Supply Chain Management

Management Analytics

Global Supply Chain Management

Research Methods

Project Finance and Risk Management

Employment

Senior Lecturer - Digital Business and Analytics
Middlesex University, London, UK
01 Dec 2022
Assistant Professor
Unoversiti Brunei Darussalam, Brunei Darussalam
29 Jan 2022
30 Nov 2022
Assistant Professor
Universiti Tunku Abdul Rahman (UTAR), Kampar, Perak, Malaysia
14 May 2012
31 Jan 2022

Education and qualifications

Grants

Prizes and Awards

Research outputs

Importance of the sustainability tourism marketing practices: an insight from rural community-based homestays in Malaysia

Janjua, Z., Krishnapillai, G. and Rehman, M. 2023. Importance of the sustainability tourism marketing practices: an insight from rural community-based homestays in Malaysia. Journal of Hospitality and Tourism Insights. 6 (2), pp. 575-594. https://doi.org/10.1108/JHTI-10-2021-0274

Adaptive CNN ensemble for complex multispectral image analysis

Jameel, S., Hashmani, M., Rehman, M. and Budiman, A. 2020. Adaptive CNN ensemble for complex multispectral image analysis. Complexity. 2020. https://doi.org/10.1155/2020/8361989
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