Exhibition industry development plan in the with-Corona era

Article


Han, J.Y., Park, C.W., Lee, S.M. and Kim, B.S. 2021. Exhibition industry development plan in the with-Corona era. Korea Trade Exhibition Review. 16 (4), pp. 1-18. https://doi.org/10.16938/ijtfs.2021.16.4.001
TypeArticle
TitleExhibition industry development plan in the with-Corona era
AuthorsHan, J.Y., Park, C.W., Lee, S.M. and Kim, B.S.
Abstract

This study aims to diagnose the current state of the Korean exhibition industry in preparation for the with-corona and post-corona era and to propose a plan for the sustainable development of the exhibition industry and strengthening of global competitiveness by collecting industry opinions. It was conducted three times FGI(Focus Group Interview) from October 28, to November 2, 2021 for exhibition industry experts. It was intended to establish the tasks and roles of the Exhibition Industry in terms of the government(Ministry of Trade, Industry and Energy), Association of Korean Exhibition Industry, each exhibition industry business group(Associations), and individual exhibition industry business operators. First, the government(Ministry of Trade, Industry and Energy) should be to perform a role established an integrated network to respond to crises and develop standard manuals and Secondly, at the association of Korean Exhibition Industry, digital and intelligent technology exhibition utilization plan establishment and 8 more. Third, each exhibition industry business group should be play a role more. Fourthly, at the level of individual exhibitors, it is necessary to enhance the competitiveness of individual exhibitors and to expand the wage system and incentives in the poor exhibition industry.

Sustainable Development Goals9 Industry, innovation and infrastructure
Middlesex University ThemeCreativity, Culture & Enterprise
PublisherKorea Association of Trade Exhibition Studies
JournalKorea Trade Exhibition Review
ISSN2287-173X
Electronic2733-4848
Publication dates
Print31 Dec 2021
Publication process dates
AcceptedDec 2021
Deposited25 Mar 2026
Output statusPublished
Digital Object Identifier (DOI)https://doi.org/10.16938/ijtfs.2021.16.4.001
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