Mr. Rhoderick Romano
Name | Mr. Rhoderick Romano |
---|---|
Job title | DBI - Senior Lecturer in Management |
Research institute | |
Primary appointment | Dubai Campus |
Email address | R.Romano@mdx.ac.uk |
Contact category | Academic staff |
Research outputs
Consumer perceptions towards unsolicited advertisements on social media
Romano, R. and Han, J. 2022. Consumer perceptions towards unsolicited advertisements on social media. Data. 7 (10). https://doi.org/10.3390/data7100138Do we look 'good?' Characterizing the influence of brand ethical value on consumer ad avoidance behaviour
Romano, R. and Han, J. 2022. Do we look 'good?' Characterizing the influence of brand ethical value on consumer ad avoidance behaviour. 6th International Conference on Emerging Research Paradigms in Business and Social Sciences. Online - Virtual conference 24 - 26 Feb 20224
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