How AI could transform the advertising pitch game

Magazine


King, S. 2024. How AI could transform the advertising pitch game. Motivate Media Group.
TypeMagazine
TitleHow AI could transform the advertising pitch game
AuthorsKing, S.
Abstract

The quality between competing decks is potentially going to become negligible, making the human connection with the client the only difference, says Middlesex University Dubai's Stephen King.

Sustainable Development Goals8 Decent work and economic growth
Middlesex University ThemeCreativity, Culture & Enterprise
Publication or CollectionCampaign Middle East
PublisherMotivate Media Group
Publication dates
Online17 Apr 2024
Publication process dates
Deposited01 Jul 2024
Output statusPublished
Web address (URL)https://campaignme.com/how-ai-could-transform-the-advertising-pitch-game/
LanguageEnglish
Permalink -

https://repository.mdx.ac.uk/item/14qqq3

  • 30
    total views
  • 0
    total downloads
  • 0
    views this month
  • 0
    downloads this month

Export as

Related outputs

A SWOT analysis of an industry-organised contest using a vocational assessment lens
King, S. 2024. A SWOT analysis of an industry-organised contest using a vocational assessment lens. 7th International Conference on Emerging Paradigms in Business and Social Sciences. Middlesex University Dubai 13 - 15 May 2024
How can HR navigate the challenge of ChatGPT?
King, S. 2023. How can HR navigate the challenge of ChatGPT? Informa Connect.
Industry awards, employability and academic success
King, S., Graham, J., Raj Sharma, V., Nawaf, A., Kalla, D. and Slonims, N. 2023. Industry awards, employability and academic success. MDX Annual Learning and Teaching Conference 2023: Optimising Employability for the Workplace of the Future - the Role of Educators, Students and Employers. Online 15 - 15 Jun 2023
UN sustainable development goals: a rubric to evaluate sincerity for implementing long-term sustainability pledges
King, S. and Paris, C. 2021. UN sustainable development goals: a rubric to evaluate sincerity for implementing long-term sustainability pledges. International Journal of Sustainable Society. 13 (4), pp. 273-286. https://doi.org/10.1504/IJSSOC.2021.121620
UN Sustainable Development Goals: A rubric to evaluate sincerity for implementing long-term sustainabilty pledges
King, S. and Paris, C. 2022. UN Sustainable Development Goals: A rubric to evaluate sincerity for implementing long-term sustainabilty pledges. 10th International Conference on Business and Management 2022-2023 (Hybrid Mode). Shaheed Bhagat Singh College, Virtual 10 - 11 Nov 2022