Exploring the relationship between corporate identity disorientation and dynamic capabilities
PhD thesis
Devereux, L. 2020. Exploring the relationship between corporate identity disorientation and dynamic capabilities. PhD thesis Middlesex University Business School
Type | PhD thesis |
---|---|
Title | Exploring the relationship between corporate identity disorientation and dynamic capabilities |
Authors | Devereux, L. |
Abstract | The importance of corporate identity to organizations is increasing, which has led to the conceptualisation of corporate identity orientation. This study challenges existing thinking by suggesting that if corporate identity orientation exists, so could corporate identity disorientation. Further to this it suggests that corporate identity disorientation may in fact be useful for an organization. In order to explore this, the perspective of dynamic capabilities is used in order provide structure to how disorientation may be beneficial. |
Department name | Business School |
Institution name | Middlesex University |
Publication dates | |
06 Jul 2022 | |
Publication process dates | |
Deposited | 06 Jul 2022 |
Accepted | 19 Oct 2020 |
Output status | Published |
Accepted author manuscript | |
Language | English |
https://repository.mdx.ac.uk/item/89x80
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