Dr Helen Cai


Dr Helen Cai
NameDr Helen Cai
Job titleSenior Lecturer in International Business
Research institute
Primary appointmentStrategy, Leadership & Operations
Email addressH.Cai@mdx.ac.uk
ORCIDhttps://orcid.org/0000-0002-5893-8291
Contact categoryResearcher

Education and qualifications

Grants

Prizes and Awards

Research outputs

Reveal the inequality hidden in industry land use by integrating domestic trade and the industry efficiency

Chuai, X., Xia, M., Zhang, M., Cai, H. and Ye, X. 2023. Reveal the inequality hidden in industry land use by integrating domestic trade and the industry efficiency. Journal of Environmental Management. 344. https://doi.org/10.1016/j.jenvman.2023.118716

Land use change on the surface area and the influence on carbon

Wen, J., Chuai, X., Zuo, T., Cai, H., Cai, L., Zhao, R. and Chen, Y. 2023. Land use change on the surface area and the influence on carbon. Ecological Indicators. 153. https://doi.org/10.1016/j.ecolind.2023.110400

The driving factors of corporate carbon emissions: An application of the LASSO model with survey data

Cai, H. and Xai, M. 2023. The driving factors of corporate carbon emissions: An application of the LASSO model with survey data. Environmental Science and Pollution Research. 30, pp. 56484-56512. https://doi.org/10.1007/s11356-023-26081-7

Carbon deficit checks in high resolution and compensation under regional inequity

Xia, M., Chuai, X., Xu, H., Cai, H., Xiang, A., Lu, J., Zhang, F. and Li, M. 2023. Carbon deficit checks in high resolution and compensation under regional inequity. Journal of Environmental Management. 328, pp. 1-10. https://doi.org/10.1016/j.jenvman.2022.116986

Does duration of team governance decrease corporate carbon emission intensity

Xia, M., Zhu, B. and Cai, H. 2023. Does duration of team governance decrease corporate carbon emission intensity. Corporate Social Responsibility and Environmental Management. 30 (3), pp. 1365-1388. https://doi.org/10.1002/csr.2425

Can board climate-responsible orientation improve corporate carbon performance? The moderating role of board carbon awareness and firm reputation

Xia, M., Cai, H. and Yuan, Q. 2022. Can board climate-responsible orientation improve corporate carbon performance? The moderating role of board carbon awareness and firm reputation. Frontiers in Environmental Science. 10, pp. 1-19. https://doi.org/10.3389/fenvs.2022.1043325

International intermediaries: A systematic literature review and research agenda

Virtanen, Y., Jiang, Y., You, W. and Cai, H. 2022. International intermediaries: A systematic literature review and research agenda. European Management Journal. https://doi.org/10.1016/j.emj.2022.11.005

Financing social enterprise in the UK: responding to new challenges in competitive markets

Mswaka, W., Aluko, O., Hussein, S., Armindo dos Santos de Sousa, T. and Cai, H. 2022. Financing social enterprise in the UK: responding to new challenges in competitive markets. International Journal of Entrepreneurship and Small Business. 47 (1), pp. 20-41. https://doi.org/10.1504/IJESB.2022.126348

Enhancing consumers' self-reported loyalty intentions in Islamic Banks: the relationship between service quality and the mediating role of customer satisfaction

Dandis, A., Wright, L., Wallace-Williams, D., Mukattash, I., Al Haj Eid, M. and Cai, H. 2021. Enhancing consumers' self-reported loyalty intentions in Islamic Banks: the relationship between service quality and the mediating role of customer satisfaction. Cogent Business & Management. 8 (1), pp. 1-25. https://doi.org/10.1080/23311975.2021.1892256

New and novel business paradigms in and from China and India

Paul, J., Menzies, J., Zutshi, A. and Cai, H. 2020. New and novel business paradigms in and from China and India. European Business Review. 32 (5), pp. 758-800. https://doi.org/10.1108/EBR-09-2020-0224

Interest rate regulation, earnings transparency and capital structure: evidence from Chinese listed companies, 2003-2015

Li, X., Tian, L., Han, L. and Cai, H. 2020. Interest rate regulation, earnings transparency and capital structure: evidence from Chinese listed companies, 2003-2015. International Journal of Emerging Markets. 15 (5), pp. 923-947. https://doi.org/10.1108/IJOEM-04-2018-0164

Foreign patents surge and technology spillovers in China (1985-2009): evidence from the patent and trade markets

Cai, H., Sarpong, D., Tang, X. and Zhao, G. 2020. Foreign patents surge and technology spillovers in China (1985-2009): evidence from the patent and trade markets. Technological Forecasting and Social Change. 151. https://doi.org/10.1016/j.techfore.2019.119784

From cultural governance to cultural tourism - Towards an interpretation approach

Su, R. and Cai, H. 2019. From cultural governance to cultural tourism - Towards an interpretation approach. Tourism Culture & Communication. 19 (4), pp. 291-302. https://doi.org/10.3727/194341419X15542140077657

Advantage of low quality in short life cycle products

Sun, Y., Cai, H., Su, R. and Shen, Q. 2020. Advantage of low quality in short life cycle products. Asia Pacific Journal of Marketing and Logistics. 32 (5), pp. 1038-1054. https://doi.org/10.1108/APJML-03-2019-0148

Host country institutions and firm-level R&D influences: An analysis of European Union FDI in China

Cai, H., Boateng, A. and Guney, Y. 2019. Host country institutions and firm-level R&D influences: An analysis of European Union FDI in China. Research in International Business and Finance. 47, pp. 311-326. https://doi.org/10.1016/j.ribaf.2018.08.006

The influence of internal corporate governance mechanisms on capital structure decisions of Chinese listed firms

Boateng, A., Cai, H., Borgia, D., Gang Bi, X. and Ngwu, F. 2017. The influence of internal corporate governance mechanisms on capital structure decisions of Chinese listed firms. Review of Accounting and Finance. 16 (4), pp. 444-461. https://doi.org/10.1108/raf-12-2015-0193

Dialectic thinking of social media and city tourism marketing

Su, R. and Cai, H. 2017. Dialectic thinking of social media and city tourism marketing. International Journal of Business Studies Review. 2 (1), pp. 1-11.

Understanding social enterprises in the United Kingdom: the case of South Yorkshire

Mswaka, W., Armindo dos Santos de Sousa, T., Cai, H. and Louws, M. 2016. Understanding social enterprises in the United Kingdom: the case of South Yorkshire. European Business Review. 28 (6), pp. 676-689. https://doi.org/10.1108/EBR-05-2016-0066

Better together? A hospitality case for umbrella branding

Kooli, K., Cai, H. and Wright, L. 2016. Better together? A hospitality case for umbrella branding. Journal of Business and Industrial Marketing. 31 (8), pp. 1004-1016. https://doi.org/10.1108/JBIM-10-2016-273

Determinants of brain drain in family business: a fuzzy-set qualitative comparative analysis

Cai, H. and Silva, G. 2016. Determinants of brain drain in family business: a fuzzy-set qualitative comparative analysis. 2016 Global Marketing Conference at Hong Kong. Hong Kong 21 - 24 Jul 2016 pp. 96-96 https://doi.org/10.15444/GMC2016.01.07.04

The effect of corruption on Chinese firms: a combination of econometric analysis and fuzzy-set qualitative comparative analysis

Wang, Q., Wu, N. and Cai, H. 2016. The effect of corruption on Chinese firms: a combination of econometric analysis and fuzzy-set qualitative comparative analysis. 2016 Global Marketing Conference at Hong Kong. Hong Kong 21 - 24 Jul 2016 pp. 94-94 https://doi.org/10.15444/GMC2016.01.07.02

Configuring principal opportunism in international joint venture (IJV) Parents-IJV relationship: a combination of symmetrical and asymmetrical analysis to advance agency theory and resource dependence theory

Cheng, L., Cai, H. and Jin, Z. 2016. Configuring principal opportunism in international joint venture (IJV) Parents-IJV relationship: a combination of symmetrical and asymmetrical analysis to advance agency theory and resource dependence theory. 2016 Global Marketing Conference at Hong Kong. Hong Kong 21 - 24 Jul 2016 pp. 93-93 https://doi.org/10.15444/GMC2016.01.07.01

The effect of parental opportunism, IJV's autonomy and tacit knowledge on IJV instability: A comparison of multi-variate regression and fuzzy-set qualitative comparative analysis

Cheng, L., Cai, H. and Jin, Z. 2016. The effect of parental opportunism, IJV's autonomy and tacit knowledge on IJV instability: A comparison of multi-variate regression and fuzzy-set qualitative comparative analysis. Journal of Business Research. 69 (11), pp. 5203-5209. https://doi.org/10.1016/j.jbusres.2016.04.113

EU- China investment relations: case study of the information and communication technologies sector

Cai, H. 2008. EU- China investment relations: case study of the information and communication technologies sector. NARTI 4th Annual Doctoral Colloquium. Durham Business School, UK 16 - 17 Jul 2008

Innovation and labour productivity in the Chinese manufacturing sector: an analysis based on firm panel data

Cai, H. 2009. Innovation and labour productivity in the Chinese manufacturing sector: an analysis based on firm panel data. The 2nd Conference of the International Forum for Contemporary Chinese Studies. University of Nottingham,U.K. 07 - 09 Sep 2009

Determinants of EU foreign direct investment in China: a firm-level panel study, 1998-2007

Cai, H. 2010. Determinants of EU foreign direct investment in China: a firm-level panel study, 1998-2007. Academy of International Business Annual Meetings, UK & Ireland Chapter. Dublin 08 - 10 Apr 2010

Foreign ownership and firm performance: evidence from a panel study of EU firms in China

Cai, H. 2010. Foreign ownership and firm performance: evidence from a panel study of EU firms in China. British Academy of Management BAM 2010. The University of Sheffield

European Union foreign direct investment in China: evidence from a panel study of EU manufacturing firms

Cai, H. and Guney, Y. 2010. European Union foreign direct investment in China: evidence from a panel study of EU manufacturing firms. 15th Cambridge International Manufacturing Symposium, Innovation in Global Manufacturing –New Models for Sustainable Value Capture. Cambridge University 23 - 24 Sep 2010

Enhancing synergistic multinational innovation capability in china: evidence from EU firm panel study, 1998-2007

Cai, H. 2010. Enhancing synergistic multinational innovation capability in china: evidence from EU firm panel study, 1998-2007. 15th Cambridge International Manufacturing Symposium, Innovation in Global Manufacturing –New Models for Sustainable Value Capture. Cambridge University. U.K.

Empirical analysis of China’s use of FDI and relationship between FDI and foreign trade

Bu, W., Yan, X. and Cai, H. 2011. Empirical analysis of China’s use of FDI and relationship between FDI and foreign trade. 2011 International Conference on Electric Information and Control Engineering (ICEICE 2011). Ramada Plaza Optics Valley Hotel Wuhan, China 15 - 17 Apr 2011 2011 International Conference on Electric Information and Control Engineering (ICEICE 2011), 2011(2), pp1376-1379.

Foreign ownership structure and firm performance: evidence from a large emerging market

Cai, H. 2011. Foreign ownership structure and firm performance: evidence from a large emerging market. Academy of International Business Annual Meetings, UK & Ireland Chapter 38 Conference on International Business. University of Edinburgh Business School 14 - 16 Apr 2011

Ownership structure and host country institutional environment: evidence from EU MNCs’ innovation in China

Cai, H. 2011. Ownership structure and host country institutional environment: evidence from EU MNCs’ innovation in China. 6th European Conference on Innovation and Entrepreneurship. Robert Gordon University, Aberdeen, Scotland, UK 15 - 16 Sep 2011

Innovation capability in MNC subsidiaries: evidence from a panel study in transition economies

Cai, H. 2012. Innovation capability in MNC subsidiaries: evidence from a panel study in transition economies. Academy of International Business Annual Meetings, UK & Ireland Chapter. 29-31 March 2012. Liverpool. 29 - 31 Mar 2012

Innovation in small middle enterprises, beyond the national innovation system in China: evidence on the policies of SMEs during 1997-2008

Tang, X. and Cai, H. 2012. Innovation in small middle enterprises, beyond the national innovation system in China: evidence on the policies of SMEs during 1997-2008. The 23rd annual conference of CEA (UK) and the fourth annual conference of CEA (Europe). School of Oriental and African Studies, University of London, UK. 02 - 03 Apr 2012

Ownership concentration and foreign subsidiary product innovation in China

Cai, H. 2012. Ownership concentration and foreign subsidiary product innovation in China. BAM 2012. 11-13 Sept. 2012, Cardiff University. Cardiff University, U.K.

Firm capabilities, joint ventures and host institutions: evidence of MNC’s innovation in China

Cai, H. 2012. Firm capabilities, joint ventures and host institutions: evidence of MNC’s innovation in China. Second-IRC Career Researcher Workshop: New Frontiers in Innovation. UK- Innovation Research Centre, University of Cambridge 24 - 25 Sep 2012

SME’s business marketing management and innovation policies support: evidence from China

Tang, X., Cai, H. and Wright, L. 2013. SME’s business marketing management and innovation policies support: evidence from China. The 2013 International Conference on Marketing Studies (ICMS2013). Hong Kong, China, 07 - 08 Sep 2013

Innovation in small & medium enterprises and national innovation system: evidence from innovation policy in China, 1994-2010

Tang, X. and Cai, H. 2013. Innovation in small & medium enterprises and national innovation system: evidence from innovation policy in China, 1994-2010. The 5th biennial Atlanta Conference on Science and Innovation Policy. Georgia Institute of Technology Global Learning Center, Atlanta, USA 26 - 28 Sep 2013

Multinationals’ innovation in China: a panel study of EU firms’, 1998-2010

Cai, H. 2013. Multinationals’ innovation in China: a panel study of EU firms’, 1998-2010. The 5th biennial Atlanta Conference on Science and Innovation Policy. Atlanta GA. USA 26 - 28 Sep 2013

Institutions and international production: a comparison of econometric analyses and fuzzy-set of EU firms FDI in China

Cai, H. 2016. Institutions and international production: a comparison of econometric analyses and fuzzy-set of EU firms FDI in China. 2016 Global Marketing Conference at Hong Kong. Hong Kong 21 - 24 Jul 2016

The effect of parental opportunism, IJV’s autonomy and tacit knowledge on IJV instability: A comparison of multi-variate regression and fuzzy-set qualitative comparative analysis

Cheng, L. and Cai, H. 2016. The effect of parental opportunism, IJV’s autonomy and tacit knowledge on IJV instability: A comparison of multi-variate regression and fuzzy-set qualitative comparative analysis. 6th Global Innovation & Knowledge Academy Conference (GIKA 2016). Valencia, Spain 20 - 23 Mar 2016

Interdependencies and tensions between social media and tourism

Su, R. and Cai, H. 2016. Interdependencies and tensions between social media and tourism. 6th Global Innovation & Knowledge Academy Conference (GIKA 2016). Valencia, Spain 20 - 23 Mar 2016

Does collectivism value influence firm idiosyncrasies? -- Evidence from China A- shares companies

Li, X., Song, X. and Cai, H. 2015. Does collectivism value influence firm idiosyncrasies? -- Evidence from China A- shares companies. 14th International Symposium on Accounting Research in China. Beijing Normal University 18 - 20 Dec 2015

Has the foreign patents surge prompted technology spillovers in China?

Tang, X., Cai, H. and Zhao, G. 2015. Has the foreign patents surge prompted technology spillovers in China? Strategic Management Society: SMS 35th Annual International Conference. Denver, Colorado, USA 03 - 06 Oct 2015

Static & dynamic approaches testing eclectic paradigm: evidence of EU firms’ investment decisions in China

Cai, H., Guney, Y. and Bu, W. 2015. Static & dynamic approaches testing eclectic paradigm: evidence of EU firms’ investment decisions in China. The 2015 Chinese Economic Association (Europe/UK) China Conference. Tsinghua University, Beijing China 11 Apr 2015

The determinants and implications of firm performance: evidence of China’s manufacturing sector, 1999-2007

Cai, H. and Liu, F. 2014. The determinants and implications of firm performance: evidence of China’s manufacturing sector, 1999-2007. The 6th CEA (Europe) and 25th CEA (UK) Annual Conference. University of Gothenburg, Gothenburg, Sweden 01 - 02 Sep 2014

EU firms’ FDI decisions in China: dynamic approaches testing eclectic paradigm

Cai, H. and Guney, Y. 2014. EU firms’ FDI decisions in China: dynamic approaches testing eclectic paradigm. 74th Annual Meeting of the Academy of Management: The Power of Words. Philadelphia, Pennsylvania, USA 01 - 05 Aug 2014

International product innovation marketing strategy in China: an analysis of EU subsidiary’s firm capabilities and host institutions

Cai, H. and Wright, L. 2014. International product innovation marketing strategy in China: an analysis of EU subsidiary’s firm capabilities and host institutions. 2014 Global Marketing Conference at Singapore. Marina Bay Sand, Singapore 15 - 18 Jul 2014 Global Alliance of Marketing & Management Associations. pp. 3-20

The impact of service quality and customer satisfaction on customer's loyalty in Jordan Islamic Bank

Dandis, A., Wright, L. and Cai, H. 2014. The impact of service quality and customer satisfaction on customer's loyalty in Jordan Islamic Bank. 47th Academy of Marketing Conference AM2014 - Marketing Dimensions: People, places and spaces. Bournemouth, United Kingdom 07 - 10 Jul 2014

Innovation support and SMEs in China

Tang, X., Cai, H., Wright, L. and Kooli, K. 2014. Innovation support and SMEs in China. 2014 ABRM – IMRA International Conference on the Restructuring of the Global Economy (ROGE). Cambridge, UK 23 - 24 Jun 2014

Technology innovation truly international? Evidence of comparative study on index of patent internationalization, 1981-2008

Tang, X., Zhao, G. and Cai, H. 2014. Technology innovation truly international? Evidence of comparative study on index of patent internationalization, 1981-2008. 56th Annual Meeting of the Academy of International Business "Local Contexts in Global Business". Vancouver, Canada 23 - 26 Jun 2014 Academy of International Business. pp. 268

EU subsidiary product Innovation in China: a panel study analysis

Cai, H. and Fu, X. 2013. EU subsidiary product Innovation in China: a panel study analysis. 6th Annual Conference of the Academic of Innovation and Entrepreneurship (AIE 2013),. Oxford, U.K 29 - 30 Aug 2013

Ownership structure and firm performance determinants of firms ownership performance: evidence from a panel study in China

Cai, H. 2013. Ownership structure and firm performance determinants of firms ownership performance: evidence from a panel study in China. 55th Annual Meeting of Academic of International Business (AIB). Istanbul, Turkey 03 - 06 Jul 2013 Academy of International Business. pp. 272

Analysis on China's equipment manufacturing security issues based on industrial control

Bu, W., Xie, M. and Cai, H. 2012. Analysis on China's equipment manufacturing security issues based on industrial control. Journal of Central University of Finance & Economics. 0 (3), pp. 62-66. https://doi.org/N/A

Empirical research on the effect of value-added tax transition on China’s equipment manufacturing R&D investment

Bu, W., Qiao, W. and Cai, H. 2011. Empirical research on the effect of value-added tax transition on China’s equipment manufacturing R&D investment. Journal of Beijing Jiaotong University. 2011 (4), pp. 17-20. https://doi.org/CN11-5224/C

The impact of ownership structure on firm innovation performance in China: evidence from EU firms

Cai, H. 2009. The impact of ownership structure on firm innovation performance in China: evidence from EU firms. 5th Scottish Doctoral Management Conference. University of St. Andrews, UK 11 - 12 Jun 2009
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