Nkandla: The unexplored frontier for heritage tourism to Zululand, South Africa
Article
Henama, U.S., Jansen van Rensburg, M. and Nicolaides, A. 2016. Nkandla: The unexplored frontier for heritage tourism to Zululand, South Africa. African Journal of Hospitality, Tourism and Leisure. 5 (2), pp. 1-16.
Type | Article |
---|---|
Title | Nkandla: The unexplored frontier for heritage tourism to Zululand, South Africa |
Authors | Henama, U.S., Jansen van Rensburg, M. and Nicolaides, A. |
Abstract | In recent times, the notion of culture and heritage tourism has been attaining greater importance due to economic aspects related to it as well as and more importantly, to a sustainable approach. Tourism development requires community involvement and will ultimately improve the quality of life in the community in a way which is measurable by both individual and impartial pointers. This article considers the potential to position Nkandla as a tourism destination. Findings propose that tourism sustainability is possible if Nkandla offers authentic educational and experiential value; collaborations are managed between managing authorities, commercial enterprises in proximity and the community; and partnerships are built around mutual beneficial relationships that balance revenues, conservation and economic development. This article highlight key value propositions offered by the destination and proposes some marketing guidelines. |
Journal | African Journal of Hospitality, Tourism and Leisure |
ISSN | |
Electronic | 2223-814X |
Publication dates | |
Online | 2016 |
Publication process dates | |
Deposited | 31 May 2024 |
Output status | Published |
Web address (URL) | http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_26_vol_5__2_.pdf |
Language | English |
https://repository.mdx.ac.uk/item/12w790
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