Users or supporters? Understanding motivations and behaviors of museum members

Article

Slater, A. 2003. Users or supporters? Understanding motivations and behaviors of museum members. Curator: The Museum Journal. 46 (2), pp. 182-207. https://doi.org/10.1111/j.2151-6952.2003.tb00086.x
TypeArticle
TitleUsers or supporters? Understanding motivations and behaviors of museum members
AuthorsSlater, A.
Abstract

Research into museum membership schemes and their members is limited and
fragmented. This study presents an overview of existing research as a contextual
framework for a study of the motivations and behavior of members of a British
national museum. The paper examines factors such as members’ motives for joining,
their usage of benefits, the value they place on membership, and their feelings
about the host organization. It concludes with advice as to how membership managers
can more effectively manage their own membership organization.

Keywordsmuseum, friends, membership, motivations
PublisherWiley
JournalCurator: The Museum Journal
ISSN0011-3069
Electronic2151-6952
Publication dates
PrintApr 2003
Publication process dates
Deposited22 Mar 2013
Output statusPublished
Publisher's version
Digital Object Identifier (DOI)https://doi.org/10.1111/j.2151-6952.2003.tb00086.x
LanguageEnglish
Permalink -

https://repository.mdx.ac.uk/item/83yy0

Log in to edit

Download files

Publisher's version
Motivations and Behaviour of Members Curator 2003.pdf

  • 26
    total views
  • 30
    total downloads
  • 0
    views this month
  • 8
    downloads this month

Export as

Related outputs

Membership and subscription in the performing arts: What have we learnt during the last 35 years?
Slater, A. 2013. Membership and subscription in the performing arts: What have we learnt during the last 35 years? in: O'Reilly, D., Rentschler, R. and Kirchner, T. (ed.) The Routledge Companion to Arts Marketing London Routledge.
Gift membership in heritage and arts organisations: a research agenda
Slater, A. 2015. Gift membership in heritage and arts organisations: a research agenda. Academy of Marketing Annual Conference: The Magic in Marketing. Limerick, Ireland 07 - 09 Jul 2015
Drivers and motives for membership at the Southbank Centre, a mixed arts venue in London, UK
Slater, A. and Armstrong, K. 2014. Drivers and motives for membership at the Southbank Centre, a mixed arts venue in London, UK. International Journal of Nonprofit and Voluntary Sector Marketing. 19 (1), pp. 1-13. https://doi.org/10.1002/nvsm.1483
Membership friends and engaging people
Slater, A. 2015. Membership friends and engaging people. Arts Marketing Association's Magazine, JAM Arts Marketing Association.
Understanding individual membership at heritage sites
Slater, A. 2010. Understanding individual membership at heritage sites. International Journal of Culture, Tourism and Hospitality Research. 4 (1), pp. 44-56. https://doi.org/10.1108/17506181011024751
Contemporary issues in social, arts, museum and nonprofit marketing
Slater, A. 2010. Contemporary issues in social, arts, museum and nonprofit marketing. International Journal of Nonprofit and Voluntary Sector Marketing. 15 (1), pp. 1-2. https://doi.org/10.1002/nvsm.363
Patterns of voluntary participation in membership associations: a study of UK heritage supporter groups
Holmes, K. and Slater, A. 2012. Patterns of voluntary participation in membership associations: a study of UK heritage supporter groups. Nonprofit and Voluntary Sector Quarterly. 41 (5), pp. 850-869. https://doi.org/10.1177/0899764011420881
A new type of "Third Place"?
Slater, A. and Koo, H. 2010. A new type of "Third Place"? Journal of Place Management and Development. 3 (2), pp. 99-112. https://doi.org/10.1108/17538331011062658
Reading the landscape: the development of a typology of literary trails that incorporate an experiential design perspective
MacLeod, N., Hayes, D. and Slater, A. 2009. Reading the landscape: the development of a typology of literary trails that incorporate an experiential design perspective. Journal of Hospitality Marketing and Management. 18 (2-3), pp. 154-172. https://doi.org/10.1080/19368620802590183
Revisiting membership scheme typologies in museums and galleries
Slater, A. 2004. Revisiting membership scheme typologies in museums and galleries. International Journal of Nonprofit and Voluntary Sector Marketing. 9 (3), pp. 238-260. https://doi.org/10.1002/nvsm.251
From ‘social club’ to ‘integrated membership scheme’: developing membership schemes strategically
Hayes, D. and Slater, A. 2006. From ‘social club’ to ‘integrated membership scheme’: developing membership schemes strategically. International Journal of Nonprofit and Voluntary Sector Marketing. 8 (1), pp. 59-75. https://doi.org/10.1002/nvsm.201
‘Rethinking the missionary position’ – the quest for sustainable audience development strategies
Hayes, D. and Slater, A. 2010. ‘Rethinking the missionary position’ – the quest for sustainable audience development strategies. Managing Leisure. 7 (1), pp. 1-17. https://doi.org/10.1080/13606710110079882
'Escaping to the gallery': understanding the motivations of visitors to galleries
Slater, A. 2007. 'Escaping to the gallery': understanding the motivations of visitors to galleries. Intemational Journal of Nonprofit and Voluntary Sector Marketing. 12 (2), pp. 149-162. https://doi.org/10.1002/nvsm.282
Understanding motivational constraints to membership at the Southbank Centre
Armstrong, K. and Slater, A. 2011. Understanding motivational constraints to membership at the Southbank Centre. Journal of Customer Behaviour. 10 (4), pp. 353-373. https://doi.org/10.1362/147539211X13210329822581
Involvement, Tate and me
Slater, A. and Armstrong, K. 2010. Involvement, Tate and me. Journal of Marketing Management. 26 (7-8), pp. 727-748. https://doi.org/10.1080/0267257X.2010.481868
An audit of friends' schemes at UK heritage sites
Slater, A. 2003. An audit of friends' schemes at UK heritage sites. International Journal of Heritage Studies. 9 (4), pp. 357-373. https://doi.org/10.1080/1352725032000155081