Dr Athina Dilmperi

Biography

I am an Associate Professor of Marketing and the Head of the Department for Marketing, Enterprise and Tourism. Previously, I was an Acting Head of the Deparment,  and a Research Lead for the Applied Wellbeing cluster. In the past, I have also held an academic position at the University of Lincoln. Prior to my academic career I was co-leading a family business in the music industry while obtaining my PhD in Marketing from Cranfield School of Management. 

Teaching

PhD supervision

Current Students

Annetta Lydia Paps-King: Investigating Affective Communication Stimuli on Consumer e-behaviour" (Write-Up)

Chonchanok Saktavivong: "The impact of low income and cultural norms on consumer purchase intention of counterfeit luxury brand products consumption" (Write-Up)

Completions

Giannina Warren: "Cultural Intermediaries and Place Branding: A Framework for Understanding Their Impact and Influence"

I am willing to supervise PhD students in the following areas: consumer well-being, conscious consumption, consumption of space and place, consumption in the cultural and creative domains (particularly music and dance), consumption in sports and recreation domains (particularly physical fitness and well-being), digital cultures and online communities.