Elaborating the frames of data-frame theory

Conference paper


Attfield, S. and Baber, C. 2017. Elaborating the frames of data-frame theory. Gore, J. and Ward, P. (ed.) 13th Bi-annual International Conference on Naturalistic Decision Making (NDM13). University of Bath, Bath, United Kingdom 20 - 23 Jun 2017 The University of Bath. pp. 25-32
TypeConference paper
TitleElaborating the frames of data-frame theory
AuthorsAttfield, S. and Baber, C.
Abstract

As an explanation of sensemaking, data-frame theory has proven to be popular, influential and useful. Despite its strengths however, we propose some weaknesses in the way that the concept of a ‘frame’ could be interpreted. The weaknesses relate to a need to clearly contrast what we refer to as ‘generic’ vs. ‘situation-specific’ belief structures and the idea that multiple generic belief structures may be utilized in the construction of embedded situation-specific beliefs. Neither weakness is insurmountable, and we propose a model of sensemaking based on the idea of spreading activation through associative networks as a concept that provides a solution to this. We explore the application of this idea using the notion of activation to differentiate generic from situation specific beliefs.

LanguageEnglish
Conference13th Bi-annual International Conference on Naturalistic Decision Making (NDM13)
Page range25-32
EditorsGore, J. and Ward, P.
ISBN
Hardcover9780861971947
PublisherThe University of Bath
Publication dates
Print20 Jun 2017
Publication process dates
Deposited20 Jun 2017
Accepted07 Mar 2017
Output statusPublished
Accepted author manuscript
Copyright Statement

This is the accepted manuscript of a paper published in its final form in NDM13 Naturalistic Decision Making and Uncertainty: Proceedings of the 13th International Conference on Naturalistic Decision Making, 20-23 June 2017, Bath, UK, edited by Julie Gore and Paul Ward. Reproduced with permission of The University of Bath, School of Management Research Office.

Web address (URL)https://www.bath.ac.uk/publications/naturalistic-decision-making-and-uncertainty/
Book titleNDM13 Naturalistic Decision Making and Uncertainty: Proceedings of the 13th International Conference on Naturalistic Decision Making, 20-23 June 2017, Bath, UK
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