Transforming visitors’ emotional engagement: a case of national trust
Conference item
Su, R. 2019. Transforming visitors’ emotional engagement: a case of national trust. ATLAS Annual Conference 2019: Tourism Transformations. Girona, Spain 17 - 20 Sep 2019 ATLAS. pp. 113
Title | Transforming visitors’ emotional engagement: a case of national trust |
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Authors | Su, R. |
Abstract | Visitor Attractions attract people to country parks, historic properties, museums and art galleries, and they are mainly symbolised a place’s attractiveness. Much academic literature has demonstrated heritage visitor attractions in tourism and its economic and social benefits in city marketing, but much less attention has been given to visitors’ emotional engagement (Leask, 2010; 2016; Wang, 2016). Due to uprising visitor numbers and mixed audience expectations, the issues of measuring and managing visitors’ emotions have been a contentious and complicated task. Emotions rather are seen as a part of visitors’ sensory experience, but few have been practical implemented at visitor attractions management. This gap results transforming visitor emotions into deeper engagement is mostly seen as a conceptual ideology (Palmer, 2005; The National Trust, 2018). |
Conference | ATLAS Annual Conference 2019: Tourism Transformations |
Page range | 113 |
Publisher | ATLAS |
Publication dates | |
17 Sep 2019 | |
Publication process dates | |
Deposited | 04 Oct 2019 |
Accepted | 01 Mar 2019 |
Output status | Published |
Web address (URL) | http://www.atlas-euro.org/LinkClick.aspx?fileticket=5fQ2qThc2lY%3d&tabid=313&language=en-US |
Language | English |
Book title | ATLAS Annual Conference Abstract Book |
https://repository.mdx.ac.uk/item/887z7
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