Dr Rui Su


Dr Rui Su
NameDr Rui Su
Job titleSenior Lecturer in Tourism
Research institute
Primary appointmentMarketing, Enterprise & Tourism
Email addressR.Su@mdx.ac.uk
ORCIDhttps://orcid.org/0000-0003-0963-6817
Contact categoryResearcher

Biography

Biography

Dr. Rui Su is Senior Lecturer in Tourism and Departmental Research & Knowledge Exchange Lead for Department of Marketing, Enterprise and Tourism. She has received a number of small research funding from The British Academy, The British Council, AHRC and Middlesex University London.

Teaching

Undergraduate and Postgraduate teaching:

TOU2016 Emerging Market: China and Latin America

TOU2018 Tourism Enterprises and Revenue Management

TOU2019 Tourism Business

TOU3011 Creative Branding

TOU3922 Cultural and Heritage Tourism

TOU4235 Visitor Attractions Management

Past experiences:

Visiting Lecturer, University of Exeter, 2014

Associate Lecturer, Sheffield Hallam University, 2013-2011

Personal Tutor, University of Sheffield, 2011

Employment

Senior Lecturer in Tourism
Middlesex University
02 Sept 2019

Education and qualifications

PhD in Cultural Tourism
MRes Business Management
MSc International Hospitality and Tourism Management

Grants

Taste of Memory
11 Sept 2023
PEP23\230074
The British Academy
Taste of charitable giving in small museums: A case study of London Borough of Camden
15 Nov 2023
Research Facilitation Fund (RFF)
Middlesex University
London without walls: Creative and digital strategies for community engagement
01 Nov 2022
Higher Education Innovation Fund (HEIF)
Middlesex University
Digital engagement in cultural tourism
01 Nov 2021
Research & Knowledge Facilitation Fund (RKEFF)
Middlesex University

Projects

  • British Academy SHAPE Involve and Engage Grant PEP23\230074

Prizes and Awards

External activities

Led skills workshop (funded by The British Academy) – “Hidden Stories with the British-Chinese Community”, 10 April 2024, London Metropolitan Archives.
Pricipal-investigator on funded research projects
London Metropolitan Archives

Led skills workshop (funded by The British Academy) – “Behind the scene: film and image collections”, 28 February 2024, London Metropolitan Archives.
Pricipal-investigator on funded research projects
London Metropolitan Archives

Led project launch event (funded by The British Academy) – “Taste of Memory”, 20 November 2023, London Metropolitan Archives.
Pricipal-investigator on funded research projects
London Metropolitan Archives

Led public engagement workshop – “Writing, managing and evaluating successful funding bids”, 29 September 2023, Middlesex University.
Pricipal-investigator on funded research projects
Middlesex University

Led festival – “London without Walls: Creativity and digitalisation for community engagement”, 3 July 2023, The Royal Philatelic Society London.
Pricipal-investigator on funded research projects
The Royal Philatelic Society London

Led public engagement workshop – “Digital storytelling and arts: How to create and engage with digital learning”. 6 June 2023, Jewish Museum London.
Pricipal-investigator on funded research projects
Jewish Museum London

Led public seminar – “Bring Back Cultural Heritage Tourism: Digital Engagement in Pandemic Era”, 22 September 2022, Middlesex University.
Pricipal-investigator on funded research projects
Middlesex University

Research outputs

Negotiated encoding and decoding of sensitive heritage

Park, H. and Su, R. 2024. Negotiated encoding and decoding of sensitive heritage. in: Lixinski, L. and Zhu, Y. (ed.) Heritage, Conflict, and Peace-Building London, UK Routledge. pp. 83-100

Negotiating cultural trauma in tourism

Su, R. and Park, H. 2023. Negotiating cultural trauma in tourism. Current Issues in Tourism. 26 (10), pp. 1652-1668. https://doi.org/10.1080/13683500.2022.2062308

Advantage of low quality in short life cycle products

Sun, Y., Cai, H., Su, R. and Shen, Q. 2020. Advantage of low quality in short life cycle products. Asia Pacific Journal of Marketing and Logistics. 32 (5), pp. 1038-1054. https://doi.org/10.1108/APJML-03-2019-0148

Transforming visitors’ emotional engagement: a case of national trust

Su, R. 2019. Transforming visitors’ emotional engagement: a case of national trust. ATLAS Annual Conference 2019: Tourism Transformations. Girona, Spain 17 - 20 Sep 2019 ATLAS. pp. 113

Cultural political economy and sustainable heritage tourism

Su, R. 2019. Cultural political economy and sustainable heritage tourism. ATLAS Annual Conference 2019: Tourism Transformations. Girona, Spain 17 - 20 Sep 2019 ATLAS. pp. 112

From cultural governance to cultural tourism: Towards an interpretation approach

Su, R. and Cai, H. 2019. From cultural governance to cultural tourism: Towards an interpretation approach. Tourism Culture & Communication. 19 (4), pp. 291-302. https://doi.org/10.3727/194341419X15542140077657

Cultural political economy and urban heritage tourism

Su, R., Bramwell, B. and Whalley, P. 2018. Cultural political economy and urban heritage tourism. Annals of Tourism Research. 68, pp. 30-40. https://doi.org/10.1016/j.annals.2017.11.004

Carrying capacity and tourist interaction: a case study of four European museums

Su, R. 2017. Carrying capacity and tourist interaction: a case study of four European museums. Tourism Planning and Design.

Dialectic thinking of social media and city tourism marketing

Su, R. and Cai, H. 2017. Dialectic thinking of social media and city tourism marketing. International Journal of Business Studies Review. 2 (1), pp. 1-11.

Meaning-making and urban heritage tourism

Su, R. 2017. Meaning-making and urban heritage tourism. 7th International Conference on Tourism ICOT 2017. Chiang Mai, Thailand 28 Jun - 01 Jul 2017

Sustaining culture: dialectic relationships with urban tourism

Su, R. 2015. Sustaining culture: dialectic relationships with urban tourism. Placing culture in urban China. London 02 Jul 2015

Cultural governance and urban tourism: an interdisciplinary approach

Su, R. 2015. Cultural governance and urban tourism: an interdisciplinary approach. In: 3rd World Research Summit for Tourism and Hospitality and 1st USA-China Tourism Research Summit. Orlando 15 - 19 Dec 2015

Interdependencies and tensions between social media and tourism

Su, R. and Cai, H. 2016. Interdependencies and tensions between social media and tourism. 6th Global Innovation & Knowledge Academy Conference (GIKA 2016). Valencia, Spain 20 - 23 Mar 2016

Sustaining urban culture in city tourism: an interdisciplinary approach

Su, R. 2016. Sustaining urban culture in city tourism: an interdisciplinary approach. Characterising Historic Landscapes: Interdisciplinary perspectives. Izmir, Turkey 01 - 04 Mar 2016

China urban transport and city tourism

Su, R. 2015. China urban transport and city tourism. Anthropology in London Day 2015: Anthropology on the move. London, United Kingdom 15 Jun 2015

Understanding urban cultural tourism through a new conceptual model and its application in China

Su, R., Bramwell, B. and Whalley, P. 2014. Understanding urban cultural tourism through a new conceptual model and its application in China. Global Tourism and Hospitality Conference and Asia Tourism Forum. Hong Kong 18 - 20 May 2014

Safeguarding intangible cultural heritage

Su, R. 2013. Safeguarding intangible cultural heritage. Journal of Heritage Tourism. 8 (4), pp. 362-363. https://doi.org/10.1080/1743873X.2012.746026

Dancing cultures

Su, R. 2013. Dancing cultures. Annals of Tourism Research. 42, pp. 451-453. https://doi.org/10.1016/j.annals.2013.05.008

Intangible heritage and the museum: new perspectives on cultural preservation [Book review]

Su, R. 2013. Intangible heritage and the museum: new perspectives on cultural preservation [Book review]. Journal of Tourism and Cultural Change. 11 (1-2), pp. 129-131. https://doi.org/10.1080/14766825.2012.753741

Understanding interdependencies and tensions around cultural tourism in city destinations: the case of Nanjing, China

Su, R. 2012. Understanding interdependencies and tensions around cultural tourism in city destinations: the case of Nanjing, China. 6th World Conference for Graduate Research in Tourism, Hospitality and Leisure. Fethiye, Turkey 24 - 29 Apr 2012 pp. 1269-1276
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