Cruise visitors’ experience in a Mediterranean port of call

Article


Andriotis, K. and Agiomirgianakis, G. 2010. Cruise visitors’ experience in a Mediterranean port of call. International Journal of Tourism Research. 12 (4), pp. 390-404. https://doi.org/10.1002/jtr.770
TypeArticle
TitleCruise visitors’ experience in a Mediterranean port of call
AuthorsAndriotis, K. and Agiomirgianakis, G.
Abstract

This study aims to provide a better understanding on cruise travel experience by studying cruise ship passengers motivation, satisfaction and likelihood of return to the port of Heraklion (Crete, Greece). From the findings, it is evident that ‘exploration’ and ‘escape’ were among the main motivations of visitors, and ‘product and services’ as well as ‘tour pace’ were significant dimensions in shaping overall satisfaction levels. Nevertheless, onshore activities were restricted to sightseeing and shopping, because of the limited available time. Based on these findings, relevant proposals are made in order to provide positive port experiences.

Keywordscruise experience, motivation, satisfaction, activities, intention to return
PublisherWiley
JournalInternational Journal of Tourism Research
ISSN1099-2340
Publication dates
Print2010
Publication process dates
Deposited29 Apr 2014
Output statusPublished
Digital Object Identifier (DOI)https://doi.org/10.1002/jtr.770
LanguageEnglish
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