Promoting cultural awareness: a means of managing cultural diversity
Book chapter
Wilson, D. 2019. Promoting cultural awareness: a means of managing cultural diversity. in: Özbilgin, M., Bartels-Ellis, F. and Gibbs, P. (ed.) Global Diversity Management: A Fusion of Ideas, Stories and Practice Switzerland Springer International Publishing. pp. 145-157
| Chapter title | Promoting cultural awareness: a means of managing cultural diversity |
|---|---|
| Authors | Wilson, D. |
| Abstract | Global diversity management has resulted in the growth in national and international laws fashioned as a means to address discrimination and the rise in high profile cases against many international firms. These occurrences are indicative of an inability to understand different cultures, which is a must when doing business abroad in different cultural environments. Research evidence suggests that cultural misunderstandings can result in hostility and suspicion. This can effect an organisation's reputation, sustainability and quest for success, thus arguing a need to be culturally aware. This chapter draws on findings of a study that explored cultural meanings of respect and how these meanings manifest among culturally diverse business students in the classroom. The aim is to provide insight into the cultural awareness practices addressing team conflict that are used to manage diversity among national and international learners. |
| Page range | 145-157 |
| Book title | Global Diversity Management: A Fusion of Ideas, Stories and Practice |
| Editors | Özbilgin, M., Bartels-Ellis, F. and Gibbs, P. |
| Publisher | Springer International Publishing |
| Place of publication | Switzerland |
| Series | Management for Professionals |
| ISBN | |
| Hardcover | 9783030195229 |
| Electronic | 9783030195236 |
| Publication dates | |
| Online | 30 Jul 2019 |
| 01 Jan 2019 | |
| Publication process dates | |
| Deposited | 29 Oct 2019 |
| Output status | Published |
| Additional information | Series ISSN: 2192-8096 |
| Digital Object Identifier (DOI) | https://doi.org/10.1007/978-3-030-19523-6_14 |
| Language | English |
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