Dr Kate Herd


Dr Kate Herd
NameDr Kate Herd
Job title"Senior Lecturer, Product Design"
Research institute
Primary appointmentDesign Engineering & Mathematics
Email addressk.herd@mdx.ac.uk
ORCIDhttps://orcid.org/0000-0002-0019-1340
Contact categoryResearcher

Biography

Biography

Kate is a Senior Lecturer, and Programme Leader for the BA (Hons) Product Design and BEng (Hons) Product Design Engineering programmes. 

A product designer by background, Kate has industry experience across the new product development sector. In her academic practice she teaches design process and projects, and is involved in research across the product, service and interaction design sector through her work at redLoop.

> I’m passionate about: design research – methods to understand people, contexts, behaviours, customer journeys; mass customisation; new product development; sketching and communication. Intrigued by creative processes and design education.

> Always interested in collaboration and the potential to do interesting stuff...

Teaching

Programme Leader (2019 to present)

BA (Hons) Product Design

BEng (Hons) Product Design Engineering

Currently involved in teaching design process and practice across all years of the programmes.

Employment

Senior Lecturer
Middlesex University
01 Jan 2009
Research Student Tutor
Middlesex University
01 Jan 2004
01 Jan 2009
Product Design Consultant
self-employed
01 Jan 2001
01 Jan 2009
Product Designer
MU Solutions
01 Jan 1999
01 Jan 2001
Modelmaker
Synapse Creative
01 Jan 1998
01 Jan 1999

Education and qualifications

PhD: The development of conceptual models and frameworks to inform design for co-design in mass customisation.
Middlesex University
MA Design
Middlesex University

Grants

Prizes and Awards

Research outputs

Narrative and design for wellbeing: a user-centered approach

Jordan, P., Bardill, A., Herd, K. and Grimaldi, S. 2020. Narrative and design for wellbeing: a user-centered approach. ACTIO - Journal of Technology in Design, Film Arts and Visual Communication.

Design for subjective wellbeing: towards a design framework for constructing narrative

Jordan, P., Bardill, A., Herd, K. and Grimaldi, S. 2017. Design for subjective wellbeing: towards a design framework for constructing narrative. The Design Journal. 20 (Sup1), pp. S4292-S4306. https://doi.org/10.1080/14606925.2017.1352926

Design for subjective wellbeing: towards a design framework for constructing narrative

Jordan, P., Bardill, A., Herd, K. and Grimaldi, S. 2017. Design for subjective wellbeing: towards a design framework for constructing narrative. Design for Next: 12th European Academy of Design Conference. Rome, Italy 12 - 14 Apr 2017 Taylor & Francis (Routledge). pp. S4292-S4306 https://doi.org/10.1080/14606925.2017.1352926

Making a difference with ‘smartphone psychology’: can mobile digital technologies help create new insights into self-harming behaviours?

Marzano, L., Al-Ayoubi, L., Bardill, A., Herd, K., Vale, D., Grey, N. and Moran, P. 2017. Making a difference with ‘smartphone psychology’: can mobile digital technologies help create new insights into self-harming behaviours? in: Niven, K., Lewis, S. and Kagan, C. (ed.) Making a Difference with Psychology United Kingdom Richard Benjamin Trust. pp. 139-147

SenseMap: supporting browser-based online sensemaking through analytic provenance

Nguyen, P., Xu, K., Bardill, A., Salman, B., Herd, K. and Wong, B. 2016. SenseMap: supporting browser-based online sensemaking through analytic provenance. VIS 2016: IEEE Visualization Conference. Baltimore, Maryland, USA 23 - 28 Oct 2016 Institute of Electrical and Electronics Engineers (IEEE). pp. 91-100 https://doi.org/10.1109/vast.2016.7883515

The application of mHealth to mental health: opportunities and challenges

Marzano, L., Bardill, A., Fields, B., Herd, K., Veale, D., Grey, N. and Moran, P. 2015. The application of mHealth to mental health: opportunities and challenges. The Lancet Psychiatry. 2 (10), pp. 942-948. https://doi.org/10.1016/S2215-0366(15)00268-0

Hard-to-get-at data from difficult-to-access users

Fields, B., Bardill, A., Marzano, L. and Herd, K. 2015. Hard-to-get-at data from difficult-to-access users. 15th IFIP TC 13 International Conference on Human-Computer Interaction - Interact 2015:. Bamberg, Germany 14 - 18 Sep 2015 Springer. pp. 409-416 https://doi.org/10.1007/978-3-319-22723-8_32

The development of conceptual models and frameworks to inform design for co‐design in mass customisation

Herd, K. 2012. The development of conceptual models and frameworks to inform design for co‐design in mass customisation. PhD thesis Middlesex University Product Design and Engineering, School of Engineering and Information Sciences

Participatory Design in a compressed timeframe, through an unConference format

Griffiths, W., Bardill, A. and Herd, K. 2012. Participatory Design in a compressed timeframe, through an unConference format. Perspectives on Participation @ DIS 2012. Newcastle University Jun 2012

Mass customisation. What are we designing?

Herd, K., Karamanoglu, M. and Bardill, A. 2011. Mass customisation. What are we designing? 2011 World Conference on Mass Customization, Personalization, and Co-Creation. San Francisco, CA, USA 16 - 19 Nov 2011

The co-design experience: conceptual models and design tools for mass customization

Herd, K., Bardill, A. and Karamanoglu, M. 2009. The co-design experience: conceptual models and design tools for mass customization. in: Piller, F. and Tseng, M. (ed.) Handbook of Research in Mass Customization and Personalization World Scientific Press.

The co-design experience: conceptual models and design tools for mass customisation

Herd, K., Bardill, A. and Karamanoglu, M. 2009. The co-design experience: conceptual models and design tools for mass customisation. in: Piller, F. and Tseng, M. (ed.) Advances in mass customization and personalization London, UK World Scientific Publishing.

X-ray specs, stickers and colouring in: seeing beyond the configurator using design probes

Herd, K., Bardill, A. and Karamanoglu, M. 2009. X-ray specs, stickers and colouring in: seeing beyond the configurator using design probes. The 5th International Conference on Mass Customization and Personalization. Helsinki, Finland 04 - 08 Oct 2009

Development of a design probe to reveal customer touch points in the sale of mass customised products

Herd, K., Bardill, A. and Karamanoglu, M. 2009. Development of a design probe to reveal customer touch points in the sale of mass customised products. Design principles and practices. 3 (3), pp. 193-208.

Designing for co-design: using the product envelope model as a framework for reflection.

Bardill, A., Herd, K. and Karamanoglu, M. 2007. Designing for co-design: using the product envelope model as a framework for reflection. Proceedings of the World Conference on Mass Customization & Personalization (MCPC), Innovation and Research Conference. Cambridge/Boston, MA, USA 07 - 10 Oct 2007

Product envelopes: designing positive interplay between brand DNA and customer co-designers

Bardill, A., Herd, K. and Karamanoglu, M. 2007. Product envelopes: designing positive interplay between brand DNA and customer co-designers. International Journal of Mass Customization. 2 (1/2), pp. 57-75. https://doi.org/10.1504/IJMASSC.2007.012813

Maintaining positive interplay between brand DNA and customer co-designers in mass customised products.

Bardill, A. and Herd, K. 2006. Maintaining positive interplay between brand DNA and customer co-designers in mass customised products. International Conference on Strategic Innovation and Creativity in Brand & Design Management. Korea 29 Nov 2006

Pleasure-based design approaches to the built environment

Bardill, A., Karamanoglu, M. and Herd, K. 2005. Pleasure-based design approaches to the built environment. Proceedings of the Institution of Civil Engineers - Municipal Engineer. 158 (3), pp. 183-193. https://doi.org/10.1680/muen.2005.158.3.183
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