Herd, K.; Bardill, A.; Karamanoglu, M.

The co-design experience: conceptual models and design tools for mass customisation

Book chapter

Herd, K., Bardill, A. and Karamanoglu, M. 2009. The co-design experience: conceptual models and design tools for mass customisation. in: Piller, F. and Tseng, M. (ed.) Advances in mass customization and personalization London, UK World Scientific Publishing.

Publication dates
Chapter title	The co-design experience: conceptual models and design tools for mass customisation
Authors	Herd, K., Bardill, A. and Karamanoglu, M.
Abstract	As mass customization develops, there is increasing understanding of how this practice can be implemented in terms of manufacturing capability and expertise, data transfer and management, and product architectures and business processes; however these critical elements fulfill only part of the story. The notion of designing for co-design is still relatively under-researched; co-design can be seen to consist not only of the specific codesign activities during product creation, but of the entire purchasing experience for the customer co-designer. This chapter presents a conceptual model and a design tool to support design for co-design, encompassing issues of increased emotional connection and positive customer experience.
Research Group	Research Group on Development of Intelligent Environments
Book title	Advances in mass customization and personalization
Editors	Piller, F. and Tseng, M.
Publisher	World Scientific Publishing
Place of publication	London, UK
Print	Dec 2009
Publication process dates
Deposited	21 Mar 2012
Output status	Published
Web address (URL)	http://www.worldscibooks.com/business/7378.html
Language	English

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