Dr Moustafa Battor


NameDr Moustafa Battor
Job titleSenior Lecturer in Marketing
Research institute
Primary appointmentMarketing, Enterprise & Tourism
Email addressM.Battor@mdx.ac.uk
ORCIDhttps://orcid.org/0000-0002-1119-1661
Contact categoryAcademic staff

Research outputs

Relational key account management: insights from the Middle Eastern context

Badawi, N., Battor, M. and Badghish, S. 2022. Relational key account management: insights from the Middle Eastern context. Journal of Business and Industrial Marketing. 37 (2), pp. 353-365. https://doi.org/10.1108/jbim-06-2019-0301

Do social capital and relationship quality matter to the key account management effectiveness?

Badawi, N. and Battor, M. 2020. Do social capital and relationship quality matter to the key account management effectiveness? Journal of Business and Industrial Marketing. 35 (1), pp. 134-149. https://doi.org/10.1108/jbim-01-2019-0003

Can organizational learning foster customer relationships? Implications for performance

Battor, M. and Battor, M. 2013. Can organizational learning foster customer relationships? Implications for performance. The Learning Organization. 20 (4/5), pp. 279-290. https://doi.org/10.1108/TLO-11-2012-0073

Islamic attributes of destination: construct development, measurement validation, and their impact on tourist satisfaction

Battour, M., Battor, M. and Bhatti, M. 2014. Islamic attributes of destination: construct development, measurement validation, and their impact on tourist satisfaction. International Journal of Tourism Research. 16 (6), pp. 556-564. https://doi.org/10.1002/jtr.1947

The mediating role of tourist satisfaction: a study of Muslim tourists in Malaysia

Battour, M., Battor, M. and Ismail, M. 2012. The mediating role of tourist satisfaction: a study of Muslim tourists in Malaysia. Journal of Travel and Tourism Marketing. 29 (3), pp. 279-297. https://doi.org/10.1080/10548408.2012.666174

The impact of destination attributes on Muslim tourist's choice

Battour, M., Ismail, M. and Battor, M. 2011. The impact of destination attributes on Muslim tourist's choice. International Journal of Tourism Research. 13 (6), pp. 527-540. https://doi.org/10.1002/jtr.824

Toward a halal tourism market

Battour, M., Ismail, M. and Battor, M. 2010. Toward a halal tourism market. Tourism Analysis. 15 (4), pp. 461-470. https://doi.org/10.3727/108354210X12864727453304

The impact of customer relationship management capability on innovation and performance advantages: testing a mediated model

Battor, M. and Battor, M. 2010. The impact of customer relationship management capability on innovation and performance advantages: testing a mediated model. Journal of Marketing Management. 26 (9-10), pp. 842- 857. https://doi.org/10.1080/02672570903498843

Organisation capabilities: pathways to sustainability

Battor, M. and Navare, J. 2009. Organisation capabilities: pathways to sustainability. in: Ahmed, A. (ed.) World Sustainable Development Outlook 2009: The Impact of the Global Financial Crisis on the Environment, Energy and Sustainable Development Routledge. pp. 93-96

Knowledge-based capabilities and their impact on performance: a best practice management evaluation

Battor, M., Zairi, M. and Francis, A. 2008. Knowledge-based capabilities and their impact on performance: a best practice management evaluation. Business Strategy Series. 9 (2), pp. 47-56. https://doi.org/10.1108/17515630810857012
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