Dubai - Marketing, Enterprise & Tourism
| Title | Dubai - Marketing, Enterprise & Tourism |
|---|---|
| Alternative | DBI - MET |
Latest research outputs
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Environmental, social and governance (ESG) emerging trends in the Middle East and North Africa (MENA) region; reflections from senior practitioners
Mackenzie, A. and Brown, M. 2026. Environmental, social and governance (ESG) emerging trends in the Middle East and North Africa (MENA) region; reflections from senior practitioners. Management & Sustainability: An Arab Review. https://doi.org/10.1108/MSAR-08-2025-0312Article
What shapes perceptions in sustainable luxury hospitality? Investment or collaboration
ShabbirHusain, R.V., Annamalai, B., Chandrasekaran, S. and Varshney, S. 2026. What shapes perceptions in sustainable luxury hospitality? Investment or collaboration. Tourism Recreation Research. 51 (4), pp. 1462-1476. https://doi.org/10.1080/02508281.2025.2498960Article
Barriers and drivers of ESG strategy adoption in the MENA region: leadership perspectives and strategic implications [Abstract]
Brown, M. and Mackenzie, A. 2026. Barriers and drivers of ESG strategy adoption in the MENA region: leadership perspectives and strategic implications [Abstract]. Balasubramanian, S., Kaitheri, S. and Braganza, L. (ed.) 8th Conference on Emerging Research Paradigms in Business and Social Sciences (ERPBSS 2026). Dubai, UAE 14 - 16 Jan 2026 Middlesex University Dubai.Conference item
Hedonistic vs utilitarian value co-creation in smart city Dubai, a professional expatriate experience [Abstract]
Brown, M. and Han, J. 2026. Hedonistic vs utilitarian value co-creation in smart city Dubai, a professional expatriate experience [Abstract]. Balasubramanian, S., Kaitheri, S. and Braganza, L. (ed.) 8th Conference on Emerging Research Paradigms in Business and Social Sciences (ERPBSS 2026). Dubai, UAE 14 - 16 Jan 2026 Middlesex University Dubai.Conference item
Identifying and navigating barriers to ESG strategy implementation: perspectives of corporate senior leaders in a MENA context
Mackenzie, A. and Brown, M. 2026. Identifying and navigating barriers to ESG strategy implementation: perspectives of corporate senior leaders in a MENA context. Sustainable Development. https://doi.org/10.1002/sd.71258Article
The influence of rating scale formats on customer evaluation and perceived review helpfulness: empirical evidence from field and experimental studies
Kim, J.M., Jun, M. and Han, J. 2026. The influence of rating scale formats on customer evaluation and perceived review helpfulness: empirical evidence from field and experimental studies. Marketing Intelligence & Planning. 44 (1), pp. 61-79. https://doi.org/10.1108/mip-04-2024-0270Article
Fidelity of the key elements in metaverse and consumer response
Jun, M., Kim, M. and Han, J. 2025. Fidelity of the key elements in metaverse and consumer response. Asia Pacific Journal of Information Systems. 35 (3), pp. 714-732. https://doi.org/10.14329/apjis.2025.35.3.714Article
UN Global Compact: Communication on Engagement 2025
Mackenzie, A. and Romano, R. 2025. UN Global Compact: Communication on Engagement 2025. UN Global Compact.Working paper
Perceptions of value from smart city Dubai, an expatriate view: a data report
Brown, M. and Han, J. 2025. Perceptions of value from smart city Dubai, an expatriate view: a data report. Frontiers in Sustainable Cities. 7. https://doi.org/10.3389/frsc.2025.1595460Article
Online fan community engagement : bright and dark sides for human brand loyalty
Han, J., Jun, M. and Kim, M. 2025. Online fan community engagement : bright and dark sides for human brand loyalty. Asia Pacific Journal of Information Systems. 35 (1), pp. 101-118. https://doi.org/10.14329/apjis.2025.35.1.101Article
Corporate social responsibility and AI and their impact on smart cities
Brown, M. 2025. Corporate social responsibility and AI and their impact on smart cities. in: Sposato, M. and Dittmar, E.C. (ed.) Transforming Corporate Social Responsibility and Business Ethics With AI IGI Global. pp. 435-462Book chapter
Influence of religion on the entrepreneurial mindset and the mediating role of entrepreneurial self-confidence: a study of the restaurant industry
Lim, S., Jun, M. and Han, J. 2025. Influence of religion on the entrepreneurial mindset and the mediating role of entrepreneurial self-confidence: a study of the restaurant industry. Service Business. 19 (1). https://doi.org/10.1007/s11628-025-00584-4Article
Examining the digital technology usage of older adults as determinants of life satisfaction in the digital divide
Jun, M., Kim, M. and Han, J. 2025. Examining the digital technology usage of older adults as determinants of life satisfaction in the digital divide. Journal of Applied Gerontology. 44 (8), pp. 1349-1357. https://doi.org/10.1177/07334648241302674Article
The power of words: driving online consumer engagement in Fintech
ShabbirHusain, R.V., Pathak, A.A., Chandrasekaran, S. and Annamalai, B. 2024. The power of words: driving online consumer engagement in Fintech. International Journal of Bank Marketing. 42 (2), pp. 331-355. https://doi.org/10.1108/IJBM-11-2022-0519Article
Consumer behavior in Islamic banking: a systematic literature review and agenda for future research
ShabbirHusain, R.V., Annamalai, B. and Chandrasekaran, S. 2024. Consumer behavior in Islamic banking: a systematic literature review and agenda for future research. Journal of Islamic Marketing. 15 (5), pp. 1326-1349. https://doi.org/10.1108/jima-06-2023-0195Article
Social media content strategy for DMOs: examining linguistic style in times of crisis
Chandrasekaran, S., ShabbirHusain, R.V. and Annamalai, B. 2024. Social media content strategy for DMOs: examining linguistic style in times of crisis. Asia Pacific Journal of Tourism Research. 29 (5), pp. 559-576. https://doi.org/10.1080/10941665.2024.2339297Article
Co-creation and user value in the smart city digital sharing economy: perspectives of expatriates in Dubai, UAE
Brown, M. 2024. Co-creation and user value in the smart city digital sharing economy: perspectives of expatriates in Dubai, UAE. PhD thesis Middlesex UniversityPhD thesis
Positive outcomes of attachment toward smartphone applications
Jun, M., Kim, M. and Han, J. 2024. Positive outcomes of attachment toward smartphone applications. Journal of Consumption Culture. 2024 (9), pp. 1-19. https://doi.org/10.17053/jcc.2024.27.3.001Article
Artificial intelligence and machine learning-based decision support system for forecasting electric vehicles' power requirement
Jauhar, S., Sethi, S., Kamble, S., Mathew, S. and Belhadi, A. 2024. Artificial intelligence and machine learning-based decision support system for forecasting electric vehicles' power requirement. Technological Forecasting and Social Change. 204. https://doi.org/10.1016/j.techfore.2024.123396Article
Working the system—an empirical analysis of the relationship between systems thinking, paradoxical cognition, and sustainability practices
Schulte, M. and Paris, C. 2024. Working the system—an empirical analysis of the relationship between systems thinking, paradoxical cognition, and sustainability practices. Corporate Social Responsibility and Environmental Management. 31 (5), pp. 4154-4171. https://doi.org/10.1002/csr.2798Article
Driving citizen engagement through Twitter: the case of COVID‐19 vaccination drive in India
Annamalai, B., Chandrasekaran, S. and Pathak, A.A. 2023. Driving citizen engagement through Twitter: the case of COVID‐19 vaccination drive in India. Journal of Public Affairs. 23 (2). https://doi.org/10.1002/pa.2858Article
Global multi-sport events: content strategy for driving fan engagement on Twitter
ShabbirHusain, R.V., Annamalai, B. and Chandrasekaran, S. 2023. Global multi-sport events: content strategy for driving fan engagement on Twitter. Sport, Business and Management: An International Journal. 13 (4), pp. 450-469. https://doi.org/10.1108/sbm-10-2022-0094Article
Analysis of motor vehicle accidents: comparison between before and during the COVID-19 lockdown in Maharashtra, India
Pathak, A.A., Chandrasekaran, S. and Annamalai, B. 2023. Analysis of motor vehicle accidents: comparison between before and during the COVID-19 lockdown in Maharashtra, India. Transportation Research Record: Journal of the Transportation Research Board. 2677 (4), pp. 503-516. https://doi.org/10.1177/03611981221089936Article
Social media and tourism: a cross-platform study of Indian DMOs
Chandrasekaran, S., ShabbirHusain, R.V. and Annamalai, B. 2023. Social media and tourism: a cross-platform study of Indian DMOs. Current Issues in Tourism. 26 (16), pp. 2727-2744. https://doi.org/10.1080/13683500.2022.2142098Article
UN Global Compact: Communication on Engagement 2023
Mackenzie, A. and Ahmad, M. 2023. UN Global Compact: Communication on Engagement 2023. UN Global Compact.Working paper
Internal Communications Measurement Matrix
Brown, M. 2023. Internal Communications Measurement Matrix. Chartered Institute of Public Relations.Technical report
Internal Communications Measurement Guide
Brown, M. 2023. Internal Communications Measurement Guide. Chartered Institute of Public Relations.Manual
The Climate Solutions Symposium: Accelerating Climate Action for a Sustainable Future [Panel discussion]
Scanlon, X., Okamoto, S., Basu, K., Mackenzie, A. and King, S. 2023. The Climate Solutions Symposium: Accelerating Climate Action for a Sustainable Future [Panel discussion]. The Climate Solutions Symposium: Accelerating hashtag#ClimateAction for a Sustainable Future. Middlesex University Dubai, UAE 06 Dec 2023Conference item
UN Sustainable Development Goals: a rubric to evaluate sincerity for implementing long-term sustainability pledges [Presentation]
King, S. and Paris, C. 2023. UN Sustainable Development Goals: a rubric to evaluate sincerity for implementing long-term sustainability pledges [Presentation]. PRIA 2023 Virtual Research Symposium: Ignite the Spark! Harnessing Transformation for Impact. Virtual 30 Nov 2023Conference item
The role of life satisfaction: hidden link between brand attachment and brand supportive behavior
Han, J., Jun, M. and Kim, M. 2023. The role of life satisfaction: hidden link between brand attachment and brand supportive behavior. 2023 AMA Summer Academic Conference. San Francisco, United States 04 - 06 Aug 2023Conference poster
Customer engagement through augmented reality filter on social media influences purchase decisions [Presentation]
Bhat, N. and Han, J. 2023. Customer engagement through augmented reality filter on social media influences purchase decisions [Presentation]. 2nd International Conference on Technology, Innovation and Sustainability in Business Management (ICTIS 2023). Middlesex University Dubai 03 - 04 May 2023Conference item
Avatar and self-concept in the era of metaverse [Abstract]
Jun, M., Kim, M. and Han, J. 2023. Avatar and self-concept in the era of metaverse [Abstract]. 2023 Global Marketing Conference. Seoul, Republic of Korea 20 - 23 Jul 2023 Global Alliance of Marketing & Management Associations. pp. 317 https://doi.org/10.15444/GMC2023.04.03.01Conference item
The role of avatar: how do we create the positive consumer experience in the era of metaverse?
Kim, M., Jun, M. and Han, J. 2023. The role of avatar: how do we create the positive consumer experience in the era of metaverse? 2023 AMA Summer Academic Conference. San Francisco, United States 04 - 06 Aug 2023Conference poster
The relationship between needs, motivations and information sharing behaviors on social media: focus on the self-connection and social connection
Kim, M., Jun, M. and Han, J. 2023. The relationship between needs, motivations and information sharing behaviors on social media: focus on the self-connection and social connection. Asia Pacific Journal of Marketing and Logistics. 35 (1), pp. 1-16. https://doi.org/10.1108/APJML-01-2021-0066Article
The impact of comment history disclosure on online comment posting behaviors
Kim, J., Han, J. and Jiang, S. 2023. The impact of comment history disclosure on online comment posting behaviors. Information Technology and People. 36 (7), pp. 2847-2868. https://doi.org/10.1108/itp-09-2021-0692Article
When is celebrity endorsement effective? Exploring the role of celebrity endorsers in enhancing key brand associations
Jun, M., Han, J., Zhou, Z. and Eisingerich, A. 2023. When is celebrity endorsement effective? Exploring the role of celebrity endorsers in enhancing key brand associations. Journal of Business Research. 164. https://doi.org/10.1016/j.jbusres.2023.113951Article
Flood risk: a capacity and vulnerability analysis of Newham and Hammersmith, UK
Hassan, A. and Paris, C. 2023. Flood risk: a capacity and vulnerability analysis of Newham and Hammersmith, UK. World Review of Science, Technology and Sustainable Development. 19 (3), pp. 187-204. https://doi.org/10.1504/WRSTSD.2023.131924Article
An enabling framework for blockchain in tourism
Balasubramanian, S., Singh Sethi, J., Ajayan, S. and Paris, C. 2022. An enabling framework for blockchain in tourism. Information Technology and Tourism. 24 (2), pp. 165-179. https://doi.org/10.1007/s40558-022-00229-6Article
Cultural differences in sports fan engagement on Facebook: a comparison of Australian and Indian cricket league
Annamalai, B., ShabbirHusain, R.V., Chandrasekaran, S. and Varshney, S. 2022. Cultural differences in sports fan engagement on Facebook: a comparison of Australian and Indian cricket league. International Journal of Sport Management and Marketing. 22 (1-2), pp. 120-141. https://doi.org/10.1504/ijsmm.2022.121251Article
Do we look 'good?' Characterizing the influence of brand ethical value on consumer ad avoidance behaviour [Presentation]
Romano, R. and Han, J. 2022. Do we look 'good?' Characterizing the influence of brand ethical value on consumer ad avoidance behaviour [Presentation]. 6th International Conference on Emerging Research Paradigms in Business and Social Sciences. Online - Virtual conference 24 - 26 Feb 2022 Middlesex University Dubai.Conference item
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