Tailored flood risk communication: residents’ perspectives as starting point

Article

Snel, K., Priest, S., Hartmann, T., Witte, P. and Geertman, S. 2024. Tailored flood risk communication: residents’ perspectives as starting point. Nature and Culture. 19 (3), pp. 297-327. https://doi.org/10.3167/nc.2024.190304
TypeArticle
TitleTailored flood risk communication: residents’ perspectives as starting point
AuthorsSnel, K., Priest, S., Hartmann, T., Witte, P. and Geertman, S.
Abstract

Flood risk is increasing and residents are expected to undertake adaptation measures to minimise flood damage. This requires them to be aware of the risk they face and how they can adapt, but this is often not the case. Through risk communication, residents’ relation to their flood prone environment could be strengthened, but the effect remains limited. This article aims to understand how residents across countries prefer flood risk communication and provides a basis for developing communication strategies that manage to raise awareness on risk and adaptation. Residents living in flood risk areas in England and the Netherlands were interviewed on their preferences for flood risk communication. The Q-methodology, consisting of 34 Q-sorts, resulted in four significantly different sets of preferences, namely; (1) Localists, (2) Sufficientists, (3) Imperfectionists and (4) Conventionalists. Moreover, cultural and individual factors, such as country of residents, flood experience and responsibility division, prove potential determiners for these distinctly different perspectives. The novel results of this study contribute to developing flood risk communication tailored to residents’ preferences.

KeywordsEngland; Flood Risk Communication; Flood Risk Management; Methodology; Residents’ Perspectives; the Netherlands; Q-methodology
Sustainable Development Goals11 Sustainable cities and communities
Middlesex University ThemeSustainability
Research GroupFlood Hazard Research Centre
PublisherBerghahn Journals
JournalNature and Culture
ISSN1558-6073
Electronic1558-5468
Publication dates
Online01 Dec 2024
Print01 Dec 2024
Publication process dates
Accepted08 May 2024
Deposited29 Jul 2024
Output statusPublished
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File Access Level
Open
Accepted author manuscript
File Access Level
Restricted
Copyright Statement

© The Author(s)
This article is available open access under a CC BY 4.0 license. Open Access publication funded by Utrecht University Geo Open Access Fund.

Digital Object Identifier (DOI)https://doi.org/10.3167/nc.2024.190304
LanguageEnglish
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Modelling the potential damage-reducing benefits of flood warnings using European cases
Priest, S., Parker, D. and Tapsell, S. 2011. Modelling the potential damage-reducing benefits of flood warnings using European cases. Environmental Hazards: Human and Policy Dimensions. 10 (2), pp. 101-120. https://doi.org/10.1080/17477891.2011.579335
Developing a process for stakeholder participation in flood risk mapping
Priest, S., Pardoe, J., McCarthy, S., Meyer, V., Kuhlicke, C. and Luther, J. 2012. Developing a process for stakeholder participation in flood risk mapping. Klijn, F. and Schweckendiek, T. (ed.) London CRC Press. pp. 185-186
Surface water flood warning requirements and potential in England and Wales
Parker, D., Priest, S. and McCarthy, S. 2011. Surface water flood warning requirements and potential in England and Wales. Applied Geography. 31 (3), pp. 891-900. https://doi.org/10.1016/j.apgeog.2011.01.002
Flood risk management in England: a changing landscape of risk responsibility?
Johnson, C. and Priest, S. 2008. Flood risk management in England: a changing landscape of risk responsibility? International Journal of Water Resources Development. 24 (4), pp. 513-525. https://doi.org/10.1080/07900620801923146
Understanding and enhancing the public's behavioural response to flood warning information.
Parker, D., Priest, S. and Tapsell, S. 2009. Understanding and enhancing the public's behavioural response to flood warning information. Meteorological Applications. 16 (1), pp. 103-114. https://doi.org/10.1002/met.119
Confronting flood risk: implications for insurance and risk transfer
Treby, E., Clark, M. and Priest, S. 2006. Confronting flood risk: implications for insurance and risk transfer. Journal of Environmental Management. 81 (4), pp. 351-359. https://doi.org/10.1016/j.jenvman.2005.11.010
Flood insurance: the challenge of the uninsured
Priest, S., Clark, M. and Treby, E. 2005. Flood insurance: the challenge of the uninsured. Area. 37 (3), pp. 295-302. https://doi.org/10.1111/j.1475-4762.2005.00633.x