On the horns of a dilemma: experts as communicators for property-level flood risk adaptation measures

Article

Davids, P., Priest, S. and Hartmann, T. 2023. On the horns of a dilemma: experts as communicators for property-level flood risk adaptation measures. Journal of Flood Risk Management. 16 (2). https://doi.org/10.1111/jfr3.12881
TypeArticle
TitleOn the horns of a dilemma: experts as communicators for property-level flood risk adaptation measures
AuthorsDavids, P., Priest, S. and Hartmann, T.
Abstract

This paper investigates the role of flood risk experts in supporting homeowners to implement property-level flood risk adaption (PLFRA). Homeowners can reduce their flood risks by implementing PLFRA. However, oftentimes they need advice on what sort of and how to implement PLFRA. This means that tailored experts advice is necessary to inform homeowners on such measures. But experience shows that mere information is often insufficient to motivate homeowners to realize measures. This contribution explores the reasons for the ineffectiveness of expert advice by investigating how expert advice responds to homeowners’ rationalities. Based on a case study from Flanders, Belgium, this paper reveals how the relation between experts and homeowners differs related to different rationalities of homeowners. The paper uses Cultural Theory to discuss strategies on how experts, providing advice on property-level risk adaption, could move beyond engineering skills by also using risk communication skills in order to involve homeowners in flood risk governance.

KeywordsFlood risk communication, flood risk experts, homeowners, property-level risk adaption (PLFRA), Cultural Theory, Belgium
Sustainable Development Goals11 Sustainable cities and communities
13 Climate action
Middlesex University ThemeSustainability
Research GroupFlood Hazard Research Centre
PublisherWiley
JournalJournal of Flood Risk Management
ISSN1753-318X
Electronic1753-318X
Publication dates
Online18 Jan 2023
Print30 Jun 2023
Publication process dates
Deposited13 Jan 2023
Submitted24 Jan 2022
Accepted13 Dec 2022
Output statusPublished
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Copyright Statement

Copyright © 2023 The Authors. Journal of Flood Risk Management published by Chartered Institution of Water and Environmental Management and John Wiley & Sons Ltd.
This is an open access article under the terms of the Creative Commons Attribution-NonCommercial-NoDerivs License (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits use and distribution in any medium, provided the original work is properly cited, the use is non-commercial and no modifications or adaptations are made.

Web address (URL)https://onlinelibrary.wiley.com/doi/10.1111/jfr3.12881
Digital Object Identifier (DOI)https://doi.org/10.1111/jfr3.12881
LanguageEnglish
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Surface water flood warning requirements and potential in England and Wales
Parker, D., Priest, S. and McCarthy, S. 2011. Surface water flood warning requirements and potential in England and Wales. Applied Geography. 31 (3), pp. 891-900. https://doi.org/10.1016/j.apgeog.2011.01.002
Flood risk management in England: a changing landscape of risk responsibility?
Johnson, C. and Priest, S. 2008. Flood risk management in England: a changing landscape of risk responsibility? International Journal of Water Resources Development. 24 (4), pp. 513-525. https://doi.org/10.1080/07900620801923146
Understanding and enhancing the public's behavioural response to flood warning information.
Parker, D., Priest, S. and Tapsell, S. 2009. Understanding and enhancing the public's behavioural response to flood warning information. Meteorological Applications. 16 (1), pp. 103-114. https://doi.org/10.1002/met.119
Confronting flood risk: implications for insurance and risk transfer
Treby, E., Clark, M. and Priest, S. 2006. Confronting flood risk: implications for insurance and risk transfer. Journal of Environmental Management. 81 (4), pp. 351-359. https://doi.org/10.1016/j.jenvman.2005.11.010
Flood insurance: the challenge of the uninsured
Priest, S., Clark, M. and Treby, E. 2005. Flood insurance: the challenge of the uninsured. Area. 37 (3), pp. 295-302. https://doi.org/10.1111/j.1475-4762.2005.00633.x