Firm ownership and the determinants of success and failure in new product development: an empirical study of manufacturing firms in the Guandong province of china.
Article
Jin, Z. and Li, Z. 2007. Firm ownership and the determinants of success and failure in new product development: an empirical study of manufacturing firms in the Guandong province of china. International Journal of Innovation Management. 11 (4), pp. 539-564.
Type | Article |
---|---|
Title | Firm ownership and the determinants of success and failure in new product development: an empirical study of manufacturing firms in the Guandong province of china. |
Authors | Jin, Z. and Li, Z. |
Abstract | This paper generates a newperspective on the growing literature in newproduct development (NPD): firmownership and the determinants of success and failure ofNPDfirms operating in a Chinese region which has experienced unprecedented change. Cooper and Kleinschmidt’s conceptual framework is utilised. 126 new product projects, from 84 firmswere investigated |
Research Group | Strategic Marketing, Consumer Behaviour and Branding/Identity group |
Publisher | Imperial College Press |
Journal | International Journal of Innovation Management |
ISSN | 1363-9196 |
Publication dates | |
Dec 2007 | |
Publication process dates | |
Deposited | 02 Mar 2010 |
Output status | Published |
Language | English |
https://repository.mdx.ac.uk/item/824ww
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