Risk and uncertainty in innovation activities.

Conference paper


Navare, J. and Jin, Z. 2009. Risk and uncertainty in innovation activities. The XX ISPIM Conference: The Future of Innovation. Vienna, Austria 21 - 24 Jun 2009
TypeConference paper
TitleRisk and uncertainty in innovation activities.
AuthorsNavare, J. and Jin, Z.
Research GroupStrategic Marketing, Consumer Behaviour and Branding/Identity group
ConferenceThe XX ISPIM Conference: The Future of Innovation
Publication process dates
Deposited29 Apr 2010
Output statusPublished
LanguageEnglish
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