Reputation: configuring the symmetrical and asymmetrical paths to architecture in a retail setting
Book chapter
Foroudi, M., Foroudi, P. and Jin, Z. 2021. Reputation: configuring the symmetrical and asymmetrical paths to architecture in a retail setting. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 113-139
Chapter title | Reputation: configuring the symmetrical and asymmetrical paths to architecture in a retail setting |
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Authors | Foroudi, M., Foroudi, P. and Jin, Z. |
Abstract | Grounded in social identity and attribution theories, this study focuses on the effect of architecture and its components on reputation. The relationships conceptualised were evaluated using data collected from a survey of 489 online and offline UK retail consumers and employees. To accommodate the equifinality and complexity of these relationships, this study employs fuzzy set qualitative comparative analysis, predictive validity and fit validity check |
Page range | 113-139 |
Book title | Building Corporate Identity, Image and Reputation in the Digital Era |
Editors | Melewar, T., Dennis, C. and Foroudi, P. |
Publisher | Routledge |
Place of publication | London |
Series | Routledge Studies in Marketing |
ISBN | |
Hardcover | 9780367531232 |
Electronic | 9781003080572 |
Paperback | 9780367531249 |
Publication dates | |
30 Jul 2021 | |
Online | 22 Jul 2021 |
Publication process dates | |
Deposited | 28 Sep 2020 |
Accepted | 01 Aug 2020 |
Output status | Published |
Accepted author manuscript | |
Copyright Statement | This is an Accepted Manuscript of a book chapter published by Routledge in Building Corporate Identity, Image and Reputation in the Digital Era on July 30, 2021, available online: http://www.routledge.com/9780367531232 |
Web address (URL) | https://www.taylorfrancis.com/chapters/edit/10.4324/9781003080572-6/reputation-mohammad-foroudi-pantea-foroudi-zhongqi-jin |
Digital Object Identifier (DOI) | https://doi.org/10.4324/9781003080572-6 |
Language | English |
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