Prof Charles Dennis
Name | Prof Charles Dennis |
---|---|
Job title | Professor of Consumer Behaviour |
Research institute | |
Primary appointment | Marketing, Enterprise & Tourism |
ORCID | https://orcid.org/0000-0001-8793-4823 |
Contact category | Academic staff (past) |
Biography
Biography Charles
Dennis is Professor of Consumer Behaviour at The Business School, Middlesex
University (UK). His main teaching
and research area is (e)retail and consumer behaviour, particularly consumer
responses to new and emerging technologies. Charles qualified as a Chartered
Marketer, elected a Fellow of the Chartered Institute of Marketing for helping
to modernise the teaching of the discipline. He
was awarded the Vice Chancellor’s Award for Teaching Excellence for improving
the interactive student learning experience at Brunel University. He
has over 100 publications in refereed journals and books, including British
Journal of Management, Journal of
International Marketing, Journal of Business
Research; Psychology & Marketing; Information Technology & People;
International Journal of Electronic Commerce; and European Journal of Marketing. Books
include Smart Retailing: Technologies and
Strategies, 1st & 2nd editions (Palgrave,
research monograph, joint-authored with Dr Eleonora Pantano); and research
monograph Objects of Desire: Consumer
Behaviour in Shopping Centre Choice (Palgrave). Charles
enjoys a particular focus of his work on mentoring, with satisfying outcomes.
Three mentees have recently been promoted to Associate Professor, one to full
Professor, one is the
top retail author, another is top marketing author in the UK and
Europe and another is now his boss! His research into shopping styles has
received extensive coverage in the popular media including TV appearances with
Sir Trevor McDonald OBE and Adrian Edmondson. Pure research into why people buy
has led to applied research projects on business and public funded research,
making contributions to knowledge and impact of commercial value to the real
world of business and the community, including for example, informing
government policy on digital inclusion; and improving wellbeing and
productivity through dance. Current research focuses on (e-)consumer behaviour,
especially in relation to consumer wellbeing, responses to technological
advances and digital exclusion.
Teaching MSc Prof Practice in Leading Sales Transformation: project proposal and final project. Supervising PhD students in marketing, consumer behaviour and consumer responses to emerging technologies.
Employment
Education and qualifications
Grants
Prizes and Awards
Vice Chancellor’s Award for Teaching Excellence
2005-08-01
Brunel University
Emerald Literati Awards for Excellence
2019-08-01
Emerald01
4th ICMSP Conference Best Empirical Paper
2020-08-01
International Conference Marketing Strategy & Policy
Evidence to public body
Analysis of Digital Poverty in the UK
External activities
Research outputs
Corporate identity management: a study of employees’ perceptions in the context of the retail and the hospitality and tourism sectors
Foroudi, P., Paydas Turan, C., Melewar, T., Dennis, C. and Tzempelikos, N. 2024. Corporate identity management: a study of employees’ perceptions in the context of the retail and the hospitality and tourism sectors. International Journal of Hospitality Management. 122, p. 103876. https://doi.org/10.1016/j.ijhm.2024.103876Job demands-resources theory extended: stress, loneliness, andcare responsibilities impacting UK doctoral students’ and academics’ mental health
Ueno, A., Yu, C., Curtis, L. and Dennis, C. 2024. Job demands-resources theory extended: stress, loneliness, andcare responsibilities impacting UK doctoral students’ and academics’ mental health. Studies in Higher Education. https://doi.org/10.1080/03075079.2024.2357148Will social media celebrities drive me crazy? Exploring the effects of celebrity endorsement on impulsive buying behavior in social commerce
Shao, Z., Ho, J., Tan, G., Ooi, K. and Dennis, C. 2024. Will social media celebrities drive me crazy? Exploring the effects of celebrity endorsement on impulsive buying behavior in social commerce. International Journal of Consumer Studies. 48 (3). https://doi.org/10.1111/ijcs.13047Digital transformation: A multidisciplinary perspective and future research agenda
Paul, J., Ueno, A., Dennis, C., Alamanos, E., Curtis, L., Foroudi, P., Kacprzak, A., Kunz, W.H., Liu, J., Marvi, R., Nair, S., Ozdemir, O., Pantano, E., Papadopoulos, T., Petit, O., Tyagi, S. and Wirtz, J. 2024. Digital transformation: A multidisciplinary perspective and future research agenda. International Journal of Consumer Studies. 48 (2). https://doi.org/10.1111/ijcs.13015Digital exclusion and relative digital deprivation: Exploring factors and moderators of internet non-use in the UK
Ueno, A., Dennis, C. and Dafoulas, G. 2023. Digital exclusion and relative digital deprivation: Exploring factors and moderators of internet non-use in the UK. Technological Forecasting and Social Change. 197. https://doi.org/10.1016/j.techfore.2023.122935Emerging digital technologies and consumer decision-making in retail sector: towards an integrative conceptual framework
Sharma, P., Ueno, A., Dennis, C. and Turan, P. 2023. Emerging digital technologies and consumer decision-making in retail sector: towards an integrative conceptual framework. Computers in Human Behavior. 148. https://doi.org/10.1016/j.chb.2023.107913Examining the effects of celebrity negative publicity on attitude to, and reputation of brand and corporation, directly and based on moderating factors
Hussain, S., Pascaru, O., Priporas, C., Foroudi, P., Melewar, T. and Dennis, C. 2023. Examining the effects of celebrity negative publicity on attitude to, and reputation of brand and corporation, directly and based on moderating factors. European Business Review. 35 (469), pp. 469-499. https://doi.org/10.1108/ebr-05-2022-0098ChatGPT and consumers: Benefits, pitfalls and future research agenda
Paul, J., Ueno, A. and Dennis, C. 2023. ChatGPT and consumers: Benefits, pitfalls and future research agenda. International Journal of Consumer Studies. 47 (4), pp. 1213-1225. https://doi.org/10.1111/ijcs.12928Shaping the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation
Koohang, A., Nord, J., Ooi, K., Tan, G., Al-Emran, M., Aw, E., Baabdullah, A., Buhalis, D., Cham, T., Dennis, C., Dutot, V., Dwivedi, Y., Hughes, L., Mogaji, E., Pandey, N., Phau, I., Raman, R., Sharma, A., Sigala, M., Ueno, A. and Wong, L. 2023. Shaping the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation. Journal of Computer Information Systems. 63 (3), pp. 735-765. https://doi.org/10.1080/08874417.2023.2165197Digital poverty in the UK: analysis of secondary data
Dafoulas, G., Ueno, A. and Dennis, C. 2022. Digital poverty in the UK: analysis of secondary data. London, UK British Academy.Inclusive or exclusive? Investigating how retail technology can reduce old consumers’ barriers to shopping
Pantano, E., Viassone, M., Boardman, R. and Dennis, C. 2022. Inclusive or exclusive? Investigating how retail technology can reduce old consumers’ barriers to shopping. Journal of Retailing and Consumer Services. 68. https://doi.org/10.1016/j.jretconser.2022.103074Consumer perceptions of Sustainable Development Goals: conceptualisation, measurement, and contingent effects
Foroudi, P., Marvi, R., Cuomo, M., Bagozzi, R., Dennis, C. and Jannelli, R. 2022. Consumer perceptions of Sustainable Development Goals: conceptualisation, measurement, and contingent effects. British Journal of Management. 34 (3), pp. 1157-1183. https://doi.org/10.1111/1467-8551.12637The pandemic consumer response: A stockpiling perspective and shopping channel preferences
Papagiannidis, S., Alamanos, E., Bourlakis, M. and Dennis, C. 2023. The pandemic consumer response: A stockpiling perspective and shopping channel preferences. British Journal of Management. 34 (2), pp. 664-691. https://doi.org/10.1111/1467-8551.12616Shall we dance? Recreational dance, well-being and productivity performance during COVID-19: a three-country study
Vecchi, M., Elf, P., Ueno, A., Dilmperi, A., Dennis, C. and Devereux, L. 2022. Shall we dance? Recreational dance, well-being and productivity performance during COVID-19: a three-country study. Journal of International Marketing. 30 (2), pp. 56-72. https://doi.org/10.1177/1069031X221079609Enhancing value co-creation behaviour in digital peer-to-peer platforms: an integrated approach
Alqayed, Y., Foroudi, P., Kaouther, K., Foroudi, M. and Dennis, C. 2022. Enhancing value co-creation behaviour in digital peer-to-peer platforms: an integrated approach. International Journal of Hospitality Management. 102, pp. 1-19. https://doi.org/10.1016/j.ijhm.2022.103140A multi-analytical approach to studying customers motivations to use innovative totally autonomous vehicles
McLeay, F., Olya, H., Liu, H., Jayawardhena, C. and Dennis, C. 2022. A multi-analytical approach to studying customers motivations to use innovative totally autonomous vehicles. Technological Forecasting and Social Change. 174. https://doi.org/10.1016/j.techfore.2021.121252Take a new turn: relationships between corporate identity management and corporate reputation in a hospitality context
Foroudi, P., Marvi, R., Izadi, J., Foroudi, M. and Pirzadeh, P. 2021. Take a new turn: relationships between corporate identity management and corporate reputation in a hospitality context. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 365-400An assessment of customer experience concept: looking back to move forward
Zha, D., Marvi, R., Foroudi, P., Dennis, C., Ueno, A., Jin, Z. and Melewar, T. 2021. An assessment of customer experience concept: looking back to move forward. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 289-306Behavioural intentions in the UK fashion industry: the impact of perceived fashion innovativeness on fashion brand image with the moderating role of social media marketing and lovemark
Ahmadi Lari, H., Foroudi, P. and Imani, S. 2021. Behavioural intentions in the UK fashion industry: the impact of perceived fashion innovativeness on fashion brand image with the moderating role of social media marketing and lovemark. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 307-346Managing marketing competencies: a framework for understanding antecedents of marketing capability and its relation to company’s core competencies
Foroudi, P., Foroudi, M., Hafeez, K. and Izadi, J. 2021. Managing marketing competencies: a framework for understanding antecedents of marketing capability and its relation to company’s core competencies. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 75-112Corporate identity: definition and components
Foroudi, M., Foroudi, P. and Balmer, J. 2021. Corporate identity: definition and components. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 11-74Employees occupational identity
Jerez-Jerez, M., Melewar, T. and Foroudi, P. 2021. Employees occupational identity. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 289-306Reputation: configuring the symmetrical and asymmetrical paths to architecture in a retail setting
Foroudi, M., Foroudi, P. and Jin, Z. 2021. Reputation: configuring the symmetrical and asymmetrical paths to architecture in a retail setting. in: Melewar, T., Dennis, C. and Foroudi, P. (ed.) Building Corporate Identity, Image and Reputation in the Digital Era London Routledge. pp. 113-139Retail managers’ preparedness to capture customers’ emotions: a new synergistic framework to exploit unstructured data with new analytics
Pantano, E., Dennis, C. and Alamanos, E. 2022. Retail managers’ preparedness to capture customers’ emotions: a new synergistic framework to exploit unstructured data with new analytics. British Journal of Management. 33 (3), pp. 1179-1199. https://doi.org/10.1111/1467-8551.12542Shopping centres revisited: exploring new attributes of attractiveness
Pantano, E., Dennis, C. and De Pietro, M. 2021. Shopping centres revisited: exploring new attributes of attractiveness. Journal of Retailing and Consumer Services. 61. https://doi.org/10.1016/j.jretconser.2021.102576Examining the influence of user-generated content on the fashion consumer online experience
Vazquez, D., Cheung, J., Nguyen, B., Dennis, C. and Kent, A. 2021. Examining the influence of user-generated content on the fashion consumer online experience. Journal of Fashion Marketing and Management. 25 (3), pp. 528-547. https://doi.org/10.1108/JFMM-02-2020-0018Evaluating the impact of online peer to peer value co-creation in online Hospitality sector
Alqayed, Y., Foroudi, P., Dennis, C., Foroudi, M. and Kaouther, K. 2020. Evaluating the impact of online peer to peer value co-creation in online Hospitality sector. European Journal of International Management. https://doi.org/10.1504/EJIM.2023.10065508Guest editorial [Branding and place branding management: theory, research, and practice]
Foroudi, P., Dennis, C., Stylidis, D. and Melewar, T. 2020. Guest editorial [Branding and place branding management: theory, research, and practice]. Qualitative Market Research: An International Journal. 23 (4), pp. 541-547. https://doi.org/10.1108/QMR-09-2020-196Does trust play a role when it comes to donations? A comparison of Italian and US higher education institutions
Francioni, B., Curina, I., Dennis, C., Papagiannidis, S., Alamanos, E., Bourlakis, M. and Hegner, S. 2021. Does trust play a role when it comes to donations? A comparison of Italian and US higher education institutions. Higher Education. 82 (1), pp. 85-105. https://doi.org/10.1007/s10734-020-00623-1Place/Nation branding and marketing: rethinking synergies and relations [Editorial]
Foroudi, P., Dennis, C. and Melewar, T. 2020. Place/Nation branding and marketing: rethinking synergies and relations [Editorial]. Journal of Business Research. 116, pp. 595-596. https://doi.org/10.1016/j.jbusres.2020.05.047Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak
Pantano, E., Pizzi, G., Scarpi, D. and Dennis, C. 2020. Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak. Journal of Business Research. 116, pp. 209-213. https://doi.org/10.1016/j.jbusres.2020.05.036Introduction to the special issue of the 3rd international colloquium on design, branding and marketing
Dilmperi, A., McIntyre, C., Dennis, C. and Melewar, T. 2020. Introduction to the special issue of the 3rd international colloquium on design, branding and marketing. Journal of Retailing and Consumer Services. 55. https://doi.org/10.1016/j.jretconser.2020.102126Towards a theoretical framework on sensorial place brand identity
Rodrigues, C., Skinner, H., Dennis, C. and Melewar, T. 2020. Towards a theoretical framework on sensorial place brand identity. Journal of Place Management and Development. 13 (3), pp. 273-295. https://doi.org/10.1108/JPMD-11-2018-0087Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, S., Melewar, T., Priporas, C., Foroudi, P. and Dennis, C. 2020. Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility. Journal of Business Research. 109, pp. 472-488. https://doi.org/10.1016/j.jbusres.2019.11.079Rethinking the nexus of TV series/movies and destination image: changing perceptions through sensorial cues and authentic identity of a city
Akarsu, T., Foroudi, P. and Melewar, T. 2019. Rethinking the nexus of TV series/movies and destination image: changing perceptions through sensorial cues and authentic identity of a city. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 209-224Towards the development of community commitment based on musical events in the Dominican Republic
Foroudi, P., Imani, S., Foroudi, M. and Espinal, M. 2019. Towards the development of community commitment based on musical events in the Dominican Republic. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 182-206Whispering experience: configuring the symmetrical and asymmetrical paths to travelers' satisfaction and passion
Foroudi, P., Marvi, R. and Nazarian, A. 2019. Whispering experience: configuring the symmetrical and asymmetrical paths to travelers' satisfaction and passion. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 160-181A land for all season: the effect of travelers' orientation on awareness, satisfaction, place image, and travelers' loyalty
Foroudi, P., Tajeddini, K. and Marvi, R. 2019. A land for all season: the effect of travelers' orientation on awareness, satisfaction, place image, and travelers' loyalty. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 109-143Examining the destination website: a case of Visit Tatarstan
Ageeva, E. and Foroudi, P. 2019. Examining the destination website: a case of Visit Tatarstan. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 267-284Evaluating the factors of corporate website favorability: a case of UK and Russia
Ageeva, E., Melewar, T., Foroudi, P. and Dennis, C. 2019. Evaluating the factors of corporate website favorability: a case of UK and Russia. Qualitative Market Research: An International Journal. 22 (5), pp. 687-715. https://doi.org/10.1108/QMR-09-2017-0122A holistic framework of corporate website favourability
Ageeva, E., Foroudi, P., Melewar, T., Nguyen, B. and Dennis, C. 2020. A holistic framework of corporate website favourability. Corporate Reputation Review. 23 (3), pp. 201-214. https://doi.org/10.1057/s41299-019-00079-9Store buildings as tourist attractions: mining retail meaning of store building pictures through a machine learning approach
Pantano, E. and Dennis, C. 2019. Store buildings as tourist attractions: mining retail meaning of store building pictures through a machine learning approach. Journal of Retailing and Consumer Services. 51, pp. 304-310. https://doi.org/10.1016/j.jretconser.2019.06.018Facilitating tourists' decision making through open data analyses: a novel recommender system
Pantano, E., Priporas, C., Stylos, N. and Dennis, C. 2019. Facilitating tourists' decision making through open data analyses: a novel recommender system. Tourism Management Perspectives. 31, pp. 323-331. https://doi.org/10.1016/j.tmp.2019.06.003Cues adopted by consumers in examining corporate website favorability: an empirical study of financial institutions in the UK and Russia
Ageeva, E., Melewar, T., Foroudi, P. and Dennis, C. 2019. Cues adopted by consumers in examining corporate website favorability: an empirical study of financial institutions in the UK and Russia. Journal of Business Research. 98, pp. 15-32. https://doi.org/10.1016/j.jbusres.2018.12.079Making sense of consumers' tweets: Sentiment outcomes for fast fashion retailers through big data analytics
Pantano, E., Giglio, S. and Dennis, C. 2019. Making sense of consumers' tweets: Sentiment outcomes for fast fashion retailers through big data analytics. International Journal of Retail & Distribution Management. 47 (9), pp. 915-927. https://doi.org/10.1108/IJRDM-07-2018-0127A cross-national study of evolutionary origins of gender shopping styles: she gatherer, he hunter?
Dennis, C., Brakus, J., Ferrer, G., McIntyre, C., Alamanos, E. and King, T. 2018. A cross-national study of evolutionary origins of gender shopping styles: she gatherer, he hunter? Journal of International Marketing. 26 (4), pp. 38-53. https://doi.org/10.1177/1069031X18805505Examining the influence of corporate website favorability on corporate image and corporate reputation: findings from fsQCA
Ageeva, E., Melewar, T., Foroudi, P., Dennis, C. and Jin, Z. 2018. Examining the influence of corporate website favorability on corporate image and corporate reputation: findings from fsQCA. Journal of Business Research. 89, pp. 287-304. https://doi.org/10.1016/j.jbusres.2018.01.036Place branding gathering momentum
Kavaratzis, M. and Dennis, C. 2018. Place branding gathering momentum. Place Branding and Public Diplomacy. 14 (2), pp. 75-77. https://doi.org/10.1057/s41254-018-0098-6A new approach to retailing for successful competition in the new smart scenario
Pantano, E., Priporas, C. and Dennis, C. 2018. A new approach to retailing for successful competition in the new smart scenario. International Journal of Retail & Distribution Management. 46 (3), pp. 264-282. https://doi.org/10.1108/IJRDM-04-2017-0080PROMISING THE DREAM: Changing destination image of London through the effect of website place
Foroudi, P., Akarsu, T., Ageeva, E., Foroudi, M., Dennis, C. and Melewar, T. 2018. PROMISING THE DREAM: Changing destination image of London through the effect of website place. Journal of Business Research. 83, pp. 97-110. https://doi.org/10.1016/j.jbusres.2017.10.003Value co-creation through multiple shopping channels: the interconnections with social exclusion and wellbeing
Dennis, C., Bourlakis, M., Alamanos, E., Papagiannidis, S. and Brakus, J. 2017. Value co-creation through multiple shopping channels: the interconnections with social exclusion and wellbeing. International Journal of Electronic Commerce. 21 (4), pp. 517-547. https://doi.org/10.1080/10864415.2016.1355644Exploring the origin of retail stores in Europe: evidence from Southern Italy from the 6th century BCE to the 3rd century BCE
Pantano, E. and Dennis, C. 2017. Exploring the origin of retail stores in Europe: evidence from Southern Italy from the 6th century BCE to the 3rd century BCE. Journal of Retailing and Consumer Services. 39, pp. 243-249. https://doi.org/10.1016/j.jretconser.2017.08.020Understanding the effect of smart retail brand - consumer communications via mobile instant messaging (MIM) - an empirical study in the Chinese context
Vazquez, D., Dennis, C. and Zhang, Y. 2017. Understanding the effect of smart retail brand - consumer communications via mobile instant messaging (MIM) - an empirical study in the Chinese context. Computers in Human Behavior. 77, pp. 425-436. https://doi.org/10.1016/j.chb.2017.08.018Managing consumers' dynamics within the emerging smart retail settings: introduction to the special issue
Pantano, E., Priporas, C. and Dennis, C. 2017. Managing consumers' dynamics within the emerging smart retail settings: introduction to the special issue. Technological Forecasting and Social Change. 124, pp. 225-227. https://doi.org/10.1016/j.techfore.2017.06.018Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation and brand positioning: evidence from the Taiwanese pharmaceutical industry
Chen, C., Nguyen, B., Melewar, T. and Dennis, C. 2017. Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation and brand positioning: evidence from the Taiwanese pharmaceutical industry. International Studies of Management and Organization. 47 (3), pp. 240-257. https://doi.org/10.1080/00208825.2017.1318019Preferences of smart shopping channels and their impact on perceived wellbeing and social inclusion
Papagiannidis, S., Bourlakis, M., Alamanos, E. and Dennis, C. 2017. Preferences of smart shopping channels and their impact on perceived wellbeing and social inclusion. Computers in Human Behavior. 77, pp. 396-405. https://doi.org/10.1016/j.chb.2017.04.029Towards a framework for identifying attitudes and intentions to music acquisition from legal and illegal channels
Dilmperi, A., King, T. and Dennis, C. 2017. Towards a framework for identifying attitudes and intentions to music acquisition from legal and illegal channels. Psychology and Marketing. 34 (4), pp. 428-447. https://doi.org/10.1002/mar.20998To immerse or not? Experimenting with two virtual retail environments
Papagiannidis, S., Pantano, E., See-to, E., Dennis, C. and Bourlakis, M. 2017. To immerse or not? Experimenting with two virtual retail environments. Information Technology and People. 30 (1), pp. 163-188. https://doi.org/10.1108/ITP-03-2015-0069The role of brand attachment strength in higher education
Dennis, C., Papagiannidis, S., Alamanos, E. and Bourlakis, M. 2016. The role of brand attachment strength in higher education. Journal of Business Research. 69 (8), pp. 3049-3057. https://doi.org/10.1016/j.jbusres.2016.01.020Does social exclusion influence multiple channel use? The interconnections with community, happiness, and well-being
Dennis, C., Alamanos, E., Papagiannidis, S. and Bourlakis, M. 2016. Does social exclusion influence multiple channel use? The interconnections with community, happiness, and well-being. Journal of Business Research. 69 (3), pp. 1061-1070. https://doi.org/10.1016/j.jbusres.2015.08.019How Viable Is the UTAUT Model in a Non-Western Context?
Al-Qeisi, K., Dennis, C., Hegazy, A. and Abbad, M. 2015. How Viable Is the UTAUT Model in a Non-Western Context? International Business Research. 8 (2), pp. 204-219. https://doi.org/10.5539/ibr.v8n2p204Developing and assessing transferable skills in higher education: a field trial and a way forward
Dennis, C., Smith, C. and Wadsworth, D. 2014. Developing and assessing transferable skills in higher education: a field trial and a way forward. International Journal of Management and Marketing Academy. 2 (1), pp. 1-25.Corporate impression formation in online communities: a qualitative study
Hallier Willi, C., Nguyen, B., Melewar, T. and Dennis, C. 2014. Corporate impression formation in online communities: a qualitative study. Qualitative Market Research: An International Journal. 17 (4), pp. 410-440. https://doi.org/10.1108/QMR-07-2013-0049Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology
Al-Qeisi, K., Dennis, C., Alamanos, E. and Jayawardhena, C. 2014. Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology. Journal of Business Research. 67 (11), pp. 2282-2290. https://doi.org/10.1016/j.jbusres.2014.06.016The effect of digital signage on shoppers' behavior: the role of the evoked experience
Dennis, C., Brakus, J., Gupta, S. and Alamanos, E. 2014. The effect of digital signage on shoppers' behavior: the role of the evoked experience. Journal of Business Research. 67 (11), pp. 2250-2257. https://doi.org/10.1016/j.jbusres.2014.06.013The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy
Marcoz, E., Melewar, T. and Dennis, C. 2016. The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy. International Journal of Tourism Research. 18, pp. 236-250. https://doi.org/10.1002/jtr.2000Pirates of the web: the curse of illegal downloading
Dilmperi, A., King, T. and Dennis, C. 2011. Pirates of the web: the curse of illegal downloading. Journal of Retailing and Consumer Services. 18 (2), pp. 132-140. https://doi.org/10.1016/j.jretconser.2010.12.0045002
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