Preferences of smart shopping channels and their impact on perceived wellbeing and social inclusion

Article


Papagiannidis, S., Bourlakis, M., Alamanos, E. and Dennis, C. 2017. Preferences of smart shopping channels and their impact on perceived wellbeing and social inclusion. Computers in Human Behavior. 77, pp. 396-405. https://doi.org/10.1016/j.chb.2017.04.029
TypeArticle
TitlePreferences of smart shopping channels and their impact on perceived wellbeing and social inclusion
AuthorsPapagiannidis, S., Bourlakis, M., Alamanos, E. and Dennis, C.
Abstract

This study examines consumers’ interactions with retailers via three different shopping channels. Two of the channels are “smart” (technological) channels, comprising (i) where consumers shop using a computer and (ii) where consumers shop using a mobile phone. These two channels are compared with (iii) the traditional store channel. The paper explores the effect that consumers’ interactions with these channels have on their wellbeing, with a focus on individuals who perceive themselves as being socially excluded, for example, lacking access to goods, services and information. We make a connection between social exclusion and channel contribution to wellbeing for multiple channels, through the lens of the Theory of Planned Behaviour. The online survey findings (n=1368) indicate that for each channel, there is a higher contribution to wellbeing for that channel for people who are more socially excluded. Social exclusion can have many underlying causes, but channel contributions to wellbeing remain for consumers suffering financial stress and also those with mobility disability. For the mobile phone channel, the positive channel contributions to wellbeing are greater for younger than for older people. The paper outlines the implications for scholars and practitioners.

KeywordsMulti-channel shopping; Smart shopping channels; Online shopping; Social commerce; Social exclusion; Wellbeing
LanguageEnglish
PublisherElsevier
JournalComputers in Human Behavior
ISSN0747-5632
Electronic1873-7692
Publication dates
Online12 Apr 2017
Print01 Dec 2017
Publication process dates
Deposited27 Apr 2017
Accepted09 Apr 2017
Output statusPublished
Accepted author manuscript
License
Copyright Statement

© 2017. This manuscript version is made available under the CC-BY-NC-ND 4.0 license https://creativecommons.org/licenses/by-nc-nd/4.0/

Digital Object Identifier (DOI)https://doi.org/10.1016/j.chb.2017.04.029
Web of Science identifierWOS:000414820400042
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