Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak
Article
Pantano, E., Pizzi, G., Scarpi, D. and Dennis, C. 2020. Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak. Journal of Business Research. 116, pp. 209-213. https://doi.org/10.1016/j.jbusres.2020.05.036
Type | Article |
---|---|
Title | Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak |
Authors | Pantano, E., Pizzi, G., Scarpi, D. and Dennis, C. |
Abstract | The COVID-19 pandemic (that started in early 2020) is causing several disruptions in the short- and mid-term, to which businesses have to adapt. Some retailers have reacted to the emergency immediately, displaying a plethora of different intervention types. The authors aim to synthesize the challenges that retailers are facing during the COVID-19 emergency. We do this from the perspective of both consumers and managers, with the goal of providing guidelines on and examples of how retailers can handle this unprecedented situation. |
Keywords | Retailing, consumer behaviour, COVID-19, emergency, pandemic, retail strategy |
Publisher | Elsevier |
Journal | Journal of Business Research |
ISSN | 0148-2963 |
Publication dates | |
Online | 21 May 2020 |
31 Aug 2020 | |
Publication process dates | |
Deposited | 15 Jun 2020 |
Accepted | 14 May 2020 |
Output status | Published |
Accepted author manuscript | License |
Copyright Statement | © 2020. This author's accepted manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/ |
Additional information | Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. |
Digital Object Identifier (DOI) | https://doi.org/10.1016/j.jbusres.2020.05.036 |
Language | English |
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