Does technology distract Generation Z? The effect of technology distraction on consumers’ responses, sensory overload, and discomfort

Article

Priporas, C.V., Hussain, S., Khaneja, S. and Rahman, H. 2024. Does technology distract Generation Z? The effect of technology distraction on consumers’ responses, sensory overload, and discomfort. International Journal of Information Management. 75. https://doi.org/10.1016/j.ijinfomgt.2023.102751
TypeArticle
TitleDoes technology distract Generation Z? The effect of technology distraction on consumers’ responses, sensory overload, and discomfort
AuthorsPriporas, C.V., Hussain, S., Khaneja, S. and Rahman, H.
Abstract

Drawing on social cognitive theory, this study examines the effects of technology distraction on consumers’ responses, sensory overload, and discomfort. Its three objectives are: (i) to explore the effects of technology distraction on three types of consumer responses, i.e. cognitive, affective, and behavioural responses; (ii) to explore the effects of technology distraction on sensory overload; and (iii) to explore the effects of technology distraction on discomfort. To achieve these objectives, two qualitative studies were carried out. In Study 1, 25 semi-structured interviews were conducted with members of Generation Z in London, UK. Its purpose was to devise a model based on the objectives. In Study 2, 12 practitioners and academics specialising in technology-related disciplines were consulted to explore the practical utility of the model. Thematic analysis by means of NVivo 12 was carried out. The findings confirm all the objectives were achieved based on social cognitive theory, with a few additional suggestions collected from Study 2. The main implications for researchers and technology firms are provided, along with the study’s limitations and possibilities for future research.

KeywordsTechnology distraction; consumer response; sensory overload; discomfort; qualitative study
Sustainable Development Goals12 Responsible consumption and production
Middlesex University ThemeHealth & Wellbeing
PublisherElsevier
JournalInternational Journal of Information Management
ISSN0268-4012
Electronic1873-4707
Publication dates
Online09 Jan 2024
PrintApr 2024
Publication process dates
Submitted15 Mar 2023
Accepted29 Dec 2023
Deposited05 Apr 2024
Output statusPublished
Accepted author manuscript
License
File Access Level
Open
Copyright Statement

© 2024. This manuscript version is made available under the CC-BY-NC-ND 4.0 license https://creativecommons.org/licenses/by-nc-nd/4.0/

Digital Object Identifier (DOI)https://doi.org/10.1016/j.ijinfomgt.2023.102751
LanguageEnglish
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