Nguyen, N.; Priporas, C.; McPherson, M.; Manyiwa, S.

CSR-related consumer scepticism: a review of the literature and future research directions

Article

Nguyen, N., Priporas, C., McPherson, M. and Manyiwa, S. 2023. CSR-related consumer scepticism: a review of the literature and future research directions. Journal of Business Research. 169. https://doi.org/10.1016/j.jbusres.2023.114294

Publication dates
Type	Article
Title	CSR-related consumer scepticism: a review of the literature and future research directions
Authors	Nguyen, N., Priporas, C., McPherson, M. and Manyiwa, S.
Abstract	Consumer scepticism has attracted increasing scholarly attention in recent years. However, the scientific understanding of the development and consequences of consumer scepticism towards corporate social responsibility (CSR) and related programmes remains fragmented. In response, this paper reviews, synthesises and assesses the CSR-related scepticism literature from more than two decades (1998–2021) within the antecedents–consequences framework. In this paper, 89 studies in the existing literature are synthesised and critically evaluated, and the problems and gaps in the literature are highlighted. This paper also presents an attempt to develop an integrative framework to provide a comprehensive understanding of the antecedents and consequences of CSR-related scepticism. Finally, it offers future research directions based on the current knowledge and gaps in the extant literature.
Keywords	Consumer scepticism; Corporate social responsibility; Cause-related marketing; Green marketing; Systematic literature review
Sustainable Development Goals	12 Responsible consumption and production
Middlesex University Theme	Sustainability
Publisher	Elsevier
Journal	Journal of Business Research
ISSN	0148-2963
Electronic	1873-7978
Online	25 Sep 2023
Print	Dec 2023
Publication process dates
Submitted	13 Jul 2022
Accepted	19 Sep 2023
Deposited	10 Jan 2025
Output status	Published
Publisher's version	Ngyuen et al., 2023.pdf License CC BY 4.0 File Access Level Open
Copyright Statement	© 2023 The Authors. Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/)
Digital Object Identifier (DOI)	https://doi.org/10.1016/j.jbusres.2023.114294
Web of Science identifier	WOS:001085976000001
Language	English

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