Marketing, Enterprise & Tourism
| Title | Marketing, Enterprise & Tourism |
|---|---|
| Alternative | BUS - Mkg Entrp & Tour |
| Faculty | Faculty of Business and Law |
Latest research outputs
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Examining leisure constraints for ski centre visitors: implications for services marketing
Andronikidis, A., Vasiliadis, C., Priporas, C. and Kamenidou, I. 2007. Examining leisure constraints for ski centre visitors: implications for services marketing. Journal of Hospitality & Leisure Marketing. 15 (4), pp. 69-86.Article
Understanding total quality management in context: qualitative research on managers' awareness of TQM aspects in the Greek service industry
Psychogios, A. and Priporas, C. 2007. Understanding total quality management in context: qualitative research on managers' awareness of TQM aspects in the Greek service industry. The Qualitative Report. 12 (1), pp. 40-66.Article
Exploring Marketing Information Systems (MkIS) selection and evaluation criteria: implications for suppliers
Andronikidis, A., Vassiliadis, C., Fotiadis, T. and Priporas, C. 2008. Exploring Marketing Information Systems (MkIS) selection and evaluation criteria: implications for suppliers. International Journal of Technology Marketing. 3 (1), pp. 20-38.Article
Services managers’ awareness of crisis management: attitudes and preparation
Priporas, C. and Poimenidis, I. 2008. Services managers’ awareness of crisis management: attitudes and preparation. Innovative Marketing. 4 (3), pp. 37-45.Article
Patient satisfaction measurement for in-hospital services: a pilot study in Greece
Priporas, C., Laspa, C. and Kamenidou, I. 2008. Patient satisfaction measurement for in-hospital services: a pilot study in Greece. Journal of Medical Marketing. 8 (4), pp. 325-340. https://doi.org/10.1057/jmm.2008.21Article
University students attitudes to mobile political communication
Mylona, I. and Priporas, C. 2008. University students attitudes to mobile political communication. International Journal of Mobile Marketing. 3 (2), pp. 54-60.Article
Measuring destination image and consumer choice criteria: the case of Mykonos Island
Kamenidou, I., Mamalis, S. and Priporas, C. 2009. Measuring destination image and consumer choice criteria: the case of Mykonos Island. Tourismos: an international multidisciplinary refereed journal of tourism. 4 (3), pp. 67-79.Article
Store choice in computer retailing: the case of home users in Greece
Theodoridis, C. and Priporas, C. 2009. Store choice in computer retailing: the case of home users in Greece. EuroMed Journal of Business. 4 (1), pp. 58-68. https://doi.org/10.1108/14502190910956693Article
Hotel business travellers satisfaction based on service quality: a segmentation approach in inner city five-star hotels
Kamenidou, I., Balkoulis, N. and Priporas, C. 2009. Hotel business travellers satisfaction based on service quality: a segmentation approach in inner city five-star hotels. International Journal of Leisure and Tourism Marketing. 1 (2), pp. 152-172. https://doi.org/10.1504/IJLTM.2009.026481Article
A model for evaluating the effectiveness of middle managers' training courses: evidence from a major banking organization in Greece
Galanou, E. and Priporas, C. 2009. A model for evaluating the effectiveness of middle managers' training courses: evidence from a major banking organization in Greece. International Journal of Training & Development. 13 (4), pp. 221-246.Article
Factors predicting consumers’ knowledge of spirulina health benefits
Kamenidou, I. and Priporas, C. 2010. Factors predicting consumers’ knowledge of spirulina health benefits. Journal of Food, Agriculture & Environment. 8 (1), pp. 16-20.Article
The effect of internal marketing on job satisfaction in health services: a pilot study in public hospitals in Northern Greece
Iliopoulos, E. and Priporas, C. 2011. The effect of internal marketing on job satisfaction in health services: a pilot study in public hospitals in Northern Greece. BMC Health Services Research. 11 (261).Article
Perceptions of potential postgraduate Greek business students towards UK universities, brand and brand reputation
Priporas, C. and Kamenidou, I. 2011. Perceptions of potential postgraduate Greek business students towards UK universities, brand and brand reputation. Journal of Brand Management. 18 (4/5), pp. 264-273. https://doi.org/10.1057/bm.2010.40Article
Qualitative findings on marketing management practices from Greek ski centers
Priporas, C., Vassiliadis, C. and Stylos, N. 2012. Qualitative findings on marketing management practices from Greek ski centers. Qualitative Market Research: An International Journal. 15 (4), pp. 385-403. https://doi.org/10.1108/13522751211257079Article
An analysis of visitor behaviour using time blocks: a study of ski destinations in Greece
Vassiliadis, C., Priporas, C. and Andronikidis, A. 2013. An analysis of visitor behaviour using time blocks: a study of ski destinations in Greece. Tourism Management. 34, pp. 61-70. https://doi.org/10.1016/j.tourman.2012.03.013Article
Enhancing international student engagement: interpreting business messages in visual approaches
Su, R. 2012. Enhancing international student engagement: interpreting business messages in visual approaches. Student Engagement and Experience Journal. 1 (3). https://doi.org/10.7190/seej.v1i3.55Article
Which HRM practices contribute to service culture?
Ueno, A. 2012. Which HRM practices contribute to service culture? Total Quality Management & Business Excellence. 23 (11-12), pp. 1227-1239. https://doi.org/10.1080/14783363.2012.733255Article
Polyethnic market orientation and performance: a fast-moving consumer goods perspective
Poulis, K. and Poulis, E. 2012. Polyethnic market orientation and performance: a fast-moving consumer goods perspective. Journal of Marketing Management. 28 (5-6), pp. 609-628. https://doi.org/10.1080/0267257X.2011.558380Article
Domestic firms competing with multinational enterprises: The relevance of resource-accessing alliance formations
Poulis, K., Yamin, M. and Poulis, E. 2012. Domestic firms competing with multinational enterprises: The relevance of resource-accessing alliance formations. International Business Review. 21 (4), pp. 588-601. https://doi.org/10.1016/j.ibusrev.2011.07.003Article
Working with Toshiba, Lewin and Dewey: a journey into the heart of change
Eastman, C. 2012. Working with Toshiba, Lewin and Dewey: a journey into the heart of change. Higher Education, Skills and Work-based Learning. 2 (2), pp. 132-140. https://doi.org/10.1108/20423891211224612Article
Perspectives on alcohol use in a traveller community: an exploratory case study
Hurcombe, R., Bayley, M., Thickett, A. and Thom, B. 2012. Perspectives on alcohol use in a traveller community: an exploratory case study. Ethnicity and Inequalities in Health and Social Care. 5 (3), pp. 89-97. https://doi.org/10.1108/17570981211319384Article
Fear appeals in anti-smoking advertising: how important is self-efficacy?
Manyiwa, S. and Brennan, R. 2012. Fear appeals in anti-smoking advertising: how important is self-efficacy? Journal of Marketing Management. 28 (11-12), pp. 1419-1437. https://doi.org/10.1080/0267257X.2012.715092Article
Genres of heritage authenticity: denotations from a pilgrimage landscape
Andriotis, K. 2011. Genres of heritage authenticity: denotations from a pilgrimage landscape. Annals of Tourism Research. 38 (4), pp. 1613-1633. https://doi.org/10.1016/j.annals.2011.03.001Article
Touring reflexive heritage: sustaining the tradition of the Hung Kings in contemporary Vietnam
Park, H. 2011. Touring reflexive heritage: sustaining the tradition of the Hung Kings in contemporary Vietnam. Ancestor Worship in Contemporary Society, with case studies of Worship of the Hung Kings in Vietnam. Hanoi, Vietnam 11 - 13 Apr 2011Conference keynote
Partnerships and communities in English drug policy: the challenge of deprivation
MacGregor, S. and Thickett, A. 2011. Partnerships and communities in English drug policy: the challenge of deprivation. International Journal of Drug Policy. 22 (6), pp. 478-490. https://doi.org/10.1016/j.drugpo.2011.06.003Article
Value marketing through corporate reputation: an empirical investigation of Thai hospitals
Srivoravilai, N., Melewar, T., Liu, M. and Yannopoulou, N. 2011. Value marketing through corporate reputation: an empirical investigation of Thai hospitals. Journal of Marketing Management. 27 (3-4), pp. 243-268. https://doi.org/10.1080/0267257X.2011.545676Article
Shared national memory as intangible heritage: re-imagining two Koreas as one nation
Park, H. 2011. Shared national memory as intangible heritage: re-imagining two Koreas as one nation. Annals of Tourism Research. 38 (2), pp. 520-539. https://doi.org/10.1016/j.annals.2010.11.013Article
Playing the game of catching-up: global strategy building in a Chinese company
Zhu, Y., Lynch, R. and Jin, Z. 2011. Playing the game of catching-up: global strategy building in a Chinese company. Asia Pacific Business Review. 17 (4), pp. 511-533. https://doi.org/10.1080/13602380903549781Article
Business practices within South Asian family and non-family firms: a comparative study
McPherson, M. 2010. Business practices within South Asian family and non-family firms: a comparative study. International Journal of Entrepreneurial Behavior & Research. 16 (5), pp. 389-413. https://doi.org/10.1108/13552551011071878Article
The investment decision-making process in small manufacturing enterprises: with particular reference to printing and clothing industries.
Ekanem, I. 2002. The investment decision-making process in small manufacturing enterprises: with particular reference to printing and clothing industries. PhD thesis Middlesex UniversityPhD thesis
Early assessment of the impact of BIS equity fund initiatives
North, D., Owen, R., Ekanem, I., Lewis, A. and CEEDR 2010. Early assessment of the impact of BIS equity fund initiatives. London Middlesex University.Project report
Is there a debt finance gap relating to Scottish SMEs? A demand-side perspective
North, D., Owen, R. and Ekanem, I. 2010. Is there a debt finance gap relating to Scottish SMEs? A demand-side perspective. Venture Capital. 12 (3), pp. 173-192. https://doi.org/10.1080/13691061003658670Article
Market segmentation from a behavioral perspective
Wells, V., Chang, S., Oliveira-Castro, J. and Pallister, J. 2010. Market segmentation from a behavioral perspective. Journal of Organizational Behavior Management. 30 (2), pp. 176-198. https://doi.org/10.1080/01608061003756505Article
Substitutability and independence: matching analyses of brands and products
Foxall, G., Wells, V., Chang, S. and Oliveira-Castro, J. 2010. Substitutability and independence: matching analyses of brands and products. Journal of Organizational Behavior Management. 30 (2), pp. 145-160. https://doi.org/10.1080/01608061003756414Article
Risk and uncertainty in innovation activities.
Navare, J. and Jin, Z. 2009. Risk and uncertainty in innovation activities. The XX ISPIM Conference: The Future of Innovation. Vienna, Austria 21 - 24 Jun 2009Conference paper
Investigating the implications of business and culture on the behaviour of customers of international firms.
Gupta, S., Navare, J. and Melewar, T. 2011. Investigating the implications of business and culture on the behaviour of customers of international firms. Industrial Marketing Management. 40 (1), pp. 65-77. https://doi.org/10.1016/j.indmarman.2010.09.011Article
Diversifications in ethnic minority businss: the case of Asians in London's creative industries.
Smallbone, D., Ekanem, I. and Bertotti, M. 2005. Diversifications in ethnic minority businss: the case of Asians in London's creative industries. Journal of Small Business and Enterprise Development. 12 (1), pp. 41-56. https://doi.org/10.1108/14626000510579635Article
Liquidity management in small firms: a learning perspective.
Ekanem, I. 2010. Liquidity management in small firms: a learning perspective. Journal of Small Business and Enterprise Development. 17 (1), pp. 123-138. https://doi.org/10.1108/14626001011019161Article
Identity and difference - re-thinking ethnic entrepreneurship.
McPherson, M. 2008. Identity and difference - re-thinking ethnic entrepreneurship. 31st ISBE National Conference. Belfast, Northern Ireland 05 - 07 Nov 2008Conference paper
Perspectives on entrepreneurial activities of UK based second-generation South Asians
McPherson, M. 2004. Perspectives on entrepreneurial activities of UK based second-generation South Asians. 13th Nordic Conference on Small Business Research. Tromso, Norway 10 - 12 Jun 2004Conference paper
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