Marketing, Enterprise & Tourism
| Title | Marketing, Enterprise & Tourism |
|---|---|
| Alternative | BUS - Mkg Entrp & Tour |
| Faculty | Faculty of Business and Law |
Latest research outputs
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The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy
Marcoz, E., Melewar, T. and Dennis, C. 2016. The value of region of origin, producer and protected designation of origin label for visitors and locals: the case of Fontina cheese in Italy. International Journal of Tourism Research. 18, pp. 236-250. https://doi.org/10.1002/jtr.2000Article
Beyond image: imagined experiences of a destination
Cherifi, B., Smith, A., Maitland, R. and Stevenson, N. 2018. Beyond image: imagined experiences of a destination. International Journal of Tourism Research. 20 (6), pp. 748-755. https://doi.org/10.1002/jtr.2227Article
Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation and brand positioning: evidence from the Taiwanese pharmaceutical industry
Chen, C., Nguyen, B., Melewar, T. and Dennis, C. 2017. Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation and brand positioning: evidence from the Taiwanese pharmaceutical industry. International Studies of Management and Organization. 47 (3), pp. 240-257. https://doi.org/10.1080/00208825.2017.1318019Article
Reshaping traditional marketing mix to include social media participation: evidence from Italian firms
Pantano, E., Priporas, C. and Migliano, G. 2019. Reshaping traditional marketing mix to include social media participation: evidence from Italian firms. European Business Review. 31 (2), pp. 162-178. https://doi.org/10.1108/EBR-08-2017-0152Article
Using intuitive awakening for business students to enhance strategic thinking skills
Prince, M. and Priporas, C. 2018. Using intuitive awakening for business students to enhance strategic thinking skills. Australasian Marketing Journal. 26 (2), pp. 157-162. https://doi.org/10.1016/j.ausmj.2018.05.001Article
Examining the influences of service quality and corporate image on students' loyalty of boarding schools in the UK: A study of Chinese students
Chang, S., Loukides, G. and Lee, L. 2018. Examining the influences of service quality and corporate image on students' loyalty of boarding schools in the UK: A study of Chinese students. 6th International Conference on Contemporary Marketing Issues (ICCMI 2018). Athens, Greece 27 - 29 Jun 2018Conference paper
Disentangling the psychological effects of luxury fashion brands on social capital and WOM
Chang, S., Loukides, G. and Mantegazza, F. 2018. Disentangling the psychological effects of luxury fashion brands on social capital and WOM. 6th International Conference on Contemporary Marketing Issues (ICCMI 2018). Athens, Greece 27 - 29 Jun 2018Conference paper
Access to credit as a tool for overcoming SME failures: a case of Sub Saharan Africa
Hambayi, T. and Vedanthachari, L. 2017. Access to credit as a tool for overcoming SME failures: a case of Sub Saharan Africa. in: Ekanem, I. (ed.) Understanding Bankruptcy: Global Issues Perspectives and Challenges Nova Science Publishers. pp. 195-220Book chapter
Place branding gathering momentum
Kavaratzis, M. and Dennis, C. 2018. Place branding gathering momentum. Place Branding and Public Diplomacy. 14 (2), pp. 75-77. https://doi.org/10.1057/s41254-018-0098-6Article
Internationalisation and its determinants: a hierarchical approach
Li, T. 2018. Internationalisation and its determinants: a hierarchical approach. International Business Review. 27 (4), pp. 867-876. https://doi.org/10.1016/j.ibusrev.2018.01.009Article
To what extent luxury retailing can be smart?
Pantano, E., Passavanti, R., Priporas, C. and Verteramo, S. 2018. To what extent luxury retailing can be smart? Journal of Retailing and Consumer Services. 43, pp. 94-100. https://doi.org/10.1016/j.jretconser.2018.03.012Article
Residential marketing fieldtrips: adding real educational value
McPherson, M. and Barn, S. 2016. Residential marketing fieldtrips: adding real educational value. Academy of Marketing 2016 Conference: Radical Marketing. Newcastle University Business School 04 - 07 Jul 2016Conference paper
China: celebrity endorsement within the Chinese beauty industry – views from Beijing’s female consumers
McPherson, M. and Li, X. 2012. China: celebrity endorsement within the Chinese beauty industry – views from Beijing’s female consumers. in: Paliwoda, S., Andrews, T. and Chen, J. (ed.) Marketing Management in Asia London Routledge. pp. 33-50Book chapter
A comparison of marketing practices: perspectives from first and second generation UK South Asians
McPherson, M. 2007. A comparison of marketing practices: perspectives from first and second generation UK South Asians. International Journal of Consumer Studies. 31 (2), pp. 174-186. https://doi.org/10.1111/j.1470-6431.2006.00583.xArticle
An outsider's inside view of ethnic entrepreneurship
McPherson, M. 2016. An outsider's inside view of ethnic entrepreneurship. Journal of Research in Marketing and Entrepreneurship. 18 (1), pp. 63-89. https://doi.org/10.1108/JRME-01-2015-0001Article
A new approach to retailing for successful competition in the new smart scenario
Pantano, E., Priporas, C. and Dennis, C. 2018. A new approach to retailing for successful competition in the new smart scenario. International Journal of Retail & Distribution Management. 46 (3), pp. 264-282. https://doi.org/10.1108/IJRDM-04-2017-0080Article
The impact of social capital and cultural knowledge on setting-up and operating a transnational business in Australia
Best, S. 2017. The impact of social capital and cultural knowledge on setting-up and operating a transnational business in Australia. ISBE 2017: 40th Institute for Small Business and Entrepreneurship Conference. Belfast, Northern Ireland 08 - 09 Nov 2017Conference paper
The road to ruin(s): how to utilise historical and cultural resources for the benefit of the community
Best, S. 2017. The road to ruin(s): how to utilise historical and cultural resources for the benefit of the community. in: Mergos, G. and Patsavos, N. (ed.) Cultural heritage and Sustainable Development: Economic benefits, social opportunities and policy challenges Technical University of Crete. pp. 302-305Book chapter
Students preferences for experiential learning of innovation: a presentation of the research results of the APInno Project
Galeziowska, E. and Best, S. 2016. Students preferences for experiential learning of innovation: a presentation of the research results of the APInno Project. APInno Innovation Creating the Future! Conference. Sofia, Bulgaria 21 - 22 Nov 2016Conference item
The future of work and why we all need to be innovative
Best, S. 2016. The future of work and why we all need to be innovative. APInno Innovation Creating the Future! Conference. Sofia, Bulgaria 21 - 22 Nov 2016Conference paper
On a wing and a prayer: stories of the use of improvisation by NEIS businesses during the start-up phase
Best, S. 2016. On a wing and a prayer: stories of the use of improvisation by NEIS businesses during the start-up phase. Saarbrucken LAP Lambert Academic Publishing.Book
Defragmenting the terms self-employed, entrepreneur and business owner
Best, S., Ribeiro, M. and Alahmadi, A. 2016. Defragmenting the terms self-employed, entrepreneur and business owner. ISBE 2016: 39th Institute for Small Business and Entrepreneurship Conference. Paris, France 27 - 28 Oct 2016Conference paper
Antecedents and consequences of corporate communication management (CCM): an agenda for future research
Mohamad, B., Nguyen, B., Melewar, T. and Gambetti, R. 2018. Antecedents and consequences of corporate communication management (CCM): an agenda for future research. The Bottom Line. 31 (1), pp. 56-75. https://doi.org/10.1108/bl-09-2017-0028Article
Building subsidiary local responsiveness: (When) does the directionality of intrafirm knowledge transfers matter?
Najafi-Tavani, Z., Robson, M., Zaefarian, G., Andersson, U. and Yu, C. 2018. Building subsidiary local responsiveness: (When) does the directionality of intrafirm knowledge transfers matter? Journal of World Business. 53 (4), pp. 475-492. https://doi.org/10.1016/j.jwb.2018.01.004Article
International business as disciplinary tautology: An ontological perspective
Poulis, K. and Poulis, E. 2018. International business as disciplinary tautology: An ontological perspective. Academy of Management Perspectives. 32 (4), pp. 517-531. https://doi.org/10.5465/amp.2017.0050Article
A cross-national study of evolutionary origins of gender shopping styles: she gatherer, he hunter?
Dennis, C., Brakus, J., Ferrer, G., McIntyre, C., Alamanos, E. and King, T. 2018. A cross-national study of evolutionary origins of gender shopping styles: she gatherer, he hunter? Journal of International Marketing. 26 (4), pp. 38-53. https://doi.org/10.1177/1069031X18805505Article
Governance implications of the UN Higher Education Sustainability Initiative
Moon, C., Walmsley, A. and Apostolopoulos, N. 2018. Governance implications of the UN Higher Education Sustainability Initiative. Corporate Governance: The International Journal of Business in Society. 18 (4), pp. 624-634. https://doi.org/10.1108/CG-01-2018-0020Article
The complexities of religious tourism motivations: sacred places, vows and visions
Terzidou, M., Scarles, C. and Saunders, M. 2018. The complexities of religious tourism motivations: sacred places, vows and visions. Annals of Tourism Research. 70, pp. 54-65. https://doi.org/10.1016/j.annals.2018.02.011Article
The moderating role of lifestyle-congruence on the motives of using peer to peer rental: a study of Airbnb
Chang, S. 2018. The moderating role of lifestyle-congruence on the motives of using peer to peer rental: a study of Airbnb. EMAC2018. University of Strathclyde, Glasgow, UK 29 May - 01 Jun 2018 European Marketing Academy (EMAC).Conference paper
Residents' place image: a cluster analysis and its links to place attachment and support for tourism
Stylidis, D. 2018. Residents' place image: a cluster analysis and its links to place attachment and support for tourism. Journal of Sustainable Tourism. 26 (6), pp. 1007-1026. https://doi.org/10.1080/09669582.2018.1435668Article
Social determinants of place attachment at a World Heritage Site
Woosnam, K., Aleshinloye, K., Ribeiro, M., Stylidis, D., Jiang, J. and Erul, E. 2018. Social determinants of place attachment at a World Heritage Site. Tourism Management. 67, pp. 139-146. https://doi.org/10.1016/j.tourman.2018.01.012Article
Residents' place image: a meaningful psychographic variable for tourism segmentation?
Stylidis, D., Sit, J. and Biran, A. 2018. Residents' place image: a meaningful psychographic variable for tourism segmentation? Journal of Travel and Tourism Marketing. 35 (6), pp. 715-725. https://doi.org/10.1080/10548408.2018.1425176Article
Examining the influence of corporate website favorability on corporate image and corporate reputation: findings from fsQCA
Ageeva, E., Melewar, T., Foroudi, P., Dennis, C. and Jin, Z. 2018. Examining the influence of corporate website favorability on corporate image and corporate reputation: findings from fsQCA. Journal of Business Research. 89, pp. 287-304. https://doi.org/10.1016/j.jbusres.2018.01.036Article
Perceptional components of brand equity: configuring the symmetrical and asymmetrical paths to brand loyalty and brand purchase intention
Foroudi, P., Jin, Z., Gupta, S., Foroudi, M. and Kitchen, P. 2018. Perceptional components of brand equity: configuring the symmetrical and asymmetrical paths to brand loyalty and brand purchase intention. Journal of Business Research. 89, pp. 462-474. https://doi.org/10.1016/j.jbusres.2018.01.031Article
Residents' place image: place to live versus tourist destination
Stylidis, D. 2018. Residents' place image: place to live versus tourist destination. Tourism Analysis. 23 (4), pp. 553-560. https://doi.org/10.3727/108354218X15391984820512Article
Cultural political economy and urban heritage tourism
Su, R., Bramwell, B. and Whalley, P. 2018. Cultural political economy and urban heritage tourism. Annals of Tourism Research. 68, pp. 30-40. https://doi.org/10.1016/j.annals.2017.11.004Article
Influence of perceived city brand image on emotional attachment to the city
Manyiwa, S., Priporas, C. and Wang, X. 2018. Influence of perceived city brand image on emotional attachment to the city. Journal of Place Management and Development. 11 (1), pp. 60-77. https://doi.org/10.1108/JPMD-01-2017-0011Article
Business model innovation: how international retailers rebuild their core business logic in a new host country
Cao, L., Navare, J. and Jin, Z. 2018. Business model innovation: how international retailers rebuild their core business logic in a new host country. International Business Review. 27 (3), pp. 543-562. https://doi.org/10.1016/j.ibusrev.2017.10.005Article
Characteristics of destination image: visitors and non-visitors' images of London
Stylidis, D. and Cherifi, B. 2018. Characteristics of destination image: visitors and non-visitors' images of London. Tourism Review. 73 (1), pp. 55-67. https://doi.org/10.1108/TR-05-2017-0090Article
The effect of sport tourists' travel style, destination and event choices, and motivation on their involvement in small-scale sports events
Priporas, C., Vassiliadis, C., Stylos, N. and Fotiadis, A. 2018. The effect of sport tourists' travel style, destination and event choices, and motivation on their involvement in small-scale sports events. Event Management. 22 (5), pp. 745-765. https://doi.org/10.3727/152599518x15299559637707Article
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