Marketing, Enterprise & Tourism
| Title | Marketing, Enterprise & Tourism |
|---|---|
| Alternative | BUS - Mkg Entrp & Tour |
| Faculty | Faculty of Business and Law |
Latest research outputs
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What explains the varying degree of export? Internal or external factors
Li, T. 2018. What explains the varying degree of export? Internal or external factors. Entrepreneurial business and economics review. 6 (2), pp. 29-43. https://doi.org/10.15678/EBER.2018.060202Article
Engagement in international entrepreneurship: interactive effects of resource-based factors and institutional environments
Li, T. 2019. Engagement in international entrepreneurship: interactive effects of resource-based factors and institutional environments. Journal of Global Entrepreneurship Research. 9 (1), pp. 1-17. https://doi.org/10.1186/s40497-019-0185-zArticle
Introduction to the special issue of the 3rd international colloquium on design, branding and marketing
Dilmperi, A., McIntyre, C., Dennis, C. and Melewar, T. 2020. Introduction to the special issue of the 3rd international colloquium on design, branding and marketing. Journal of Retailing and Consumer Services. 55. https://doi.org/10.1016/j.jretconser.2020.102126Article
The consequence of waiters' professional identity on passion for work and its effects on employee turnover: a qualitative approach
Jerez-Jerez, M. and Melewar, T. 2020. The consequence of waiters' professional identity on passion for work and its effects on employee turnover: a qualitative approach. Qualitative Market Research: An International Journal. 23 (4), pp. 767-795. https://doi.org/10.1108/QMR-01-2020-0013Article
Traveling artists’ roles: an asynchronous email interview
Andriotis, K. 2021. Traveling artists’ roles: an asynchronous email interview. Tourism Analysis. 26 (4), pp. 307-318. https://doi.org/10.3727/108354220X15959901296171Article
An assessment of brand experience knowledge literature: using bibliometric data to identify future research direction
Zha, D., Melewar, T., Foroudi, P. and Jin, Z. 2020. An assessment of brand experience knowledge literature: using bibliometric data to identify future research direction. International Journal of Management Reviews. 22 (3), pp. 287-317. https://doi.org/10.1111/ijmr.12226Article
Co-creating brand image and reputation through stakeholder's social network
Foroudi, P., Nazarian, A., Ziyadin, S., Kitchen, P., Hafeez, K., Priporas, C. and Pantano, E. 2020. Co-creating brand image and reputation through stakeholder's social network. Journal of Business Research. 114, pp. 42-59. https://doi.org/10.1016/j.jbusres.2020.03.035Article
Examining the effects of advertising credibility on brand credibility, corporate credibility and corporate image: a qualitative approach
Hussain, S., Melewar, T., Priporas, C. and Foroudi, P. 2020. Examining the effects of advertising credibility on brand credibility, corporate credibility and corporate image: a qualitative approach. Qualitative Market Research: An International Journal. 23 (4), pp. 549-573. https://doi.org/10.1108/QMR-12-2017-0175Article
The sustainability behaviour of small firms in tourism: the role of self-efficacy and contextual constraints
Kornilaki, M., Thomas, R. and Font, X. 2019. The sustainability behaviour of small firms in tourism: the role of self-efficacy and contextual constraints. Journal of Sustainable Tourism. 27 (1), pp. 97-117. https://doi.org/10.1080/09669582.2018.1561706Article
Brand repositioning of Egypt’s Muslim brotherhood: do you see what I see, views from the female electorate?
McPherson, M. and Mohsen-Ismal, M. 2020. Brand repositioning of Egypt’s Muslim brotherhood: do you see what I see, views from the female electorate? International Journal of Islamic Marketing and Branding. 4 (3/4), pp. 261-295. https://doi.org/10.1504/IJIMB.2019.10029049Article
Gender effects on consumers' attitudes toward comedic violence in advertisements
Manyiwa, S. and Jin, Z. 2020. Gender effects on consumers' attitudes toward comedic violence in advertisements. Journal of Promotion Management. 26 (5), pp. 654-673. https://doi.org/10.1080/10496491.2020.1729314Article
The roles of institutional dependence and slack financial resources: Implications for the challenge–hindrance stressors framework in headquarters-subsidiary relationships
Yu, C., Najafi-Tavani, Z., Robson, M. and Zaefarian, G. 2020. The roles of institutional dependence and slack financial resources: Implications for the challenge–hindrance stressors framework in headquarters-subsidiary relationships. 49th Annual EMAC Conference. Budapest 26 - 29 May 2020 Proceedings of the European Marketing Academy, 49th.Conference paper
Exploring the relationship between corporate identity disorientation and dynamic capabilities
Devereux, L. 2020. Exploring the relationship between corporate identity disorientation and dynamic capabilities. PhD thesis Middlesex University Business SchoolPhD thesis
Do social capital and relationship quality matter to the key account management effectiveness?
Badawi, N. and Battor, M. 2020. Do social capital and relationship quality matter to the key account management effectiveness? Journal of Business and Industrial Marketing. 35 (1), pp. 134-149. https://doi.org/10.1108/jbim-01-2019-0003Article
Evaluating the impact of online peer to peer value co-creation in online Hospitality sector
Alqayed, Y., Foroudi, P., Dennis, C., Foroudi, M. and Kaouther, K. 2020. Evaluating the impact of online peer to peer value co-creation in online Hospitality sector. European Journal of International Management.Article
Customer engagement and relationships in multi-actor service ecosystems
Sharma, P., Jain, K., Kingshott, R. and Ueno, A. 2020. Customer engagement and relationships in multi-actor service ecosystems. Journal of Business Research. 121, pp. 487-494.Article
Exploring resident-tourist interaction and its impact on tourists' destination image
Stylidis, D. 2020. Exploring resident-tourist interaction and its impact on tourists' destination image. Journal of Travel Research. 61 (1), pp. 186-201. https://doi.org/10.1177/0047287520969861Article
Guest editorial [Branding and place branding management: theory, research, and practice]
Foroudi, P., Dennis, C., Stylidis, D. and Melewar, T. 2020. Guest editorial [Branding and place branding management: theory, research, and practice]. Qualitative Market Research: An International Journal. 23 (4), pp. 541-547. https://doi.org/10.1108/QMR-09-2020-196Article
The effects of challenge and hindrance stressors on multinational corporations’ subsidiary performance: the role of institutional dependence
Yu, C. 2020. The effects of challenge and hindrance stressors on multinational corporations’ subsidiary performance: the role of institutional dependence. PhD thesis University of Leeds MarketingPhD thesis
Tourists' emotional solidarity with residents: A segmentation analysis and its links to destination image and loyalty
Stylidis, D., Woosnam, K. and Ivkov, M. 2020. Tourists' emotional solidarity with residents: A segmentation analysis and its links to destination image and loyalty. Journal of Destination Marketing and Management. 17. https://doi.org/10.1016/j.jdmm.2020.100458Article
Towards a theoretical framework on sensorial place brand identity
Rodrigues, C., Skinner, H., Dennis, C. and Melewar, T. 2020. Towards a theoretical framework on sensorial place brand identity. Journal of Place Management and Development. 13 (3), pp. 273-295. https://doi.org/10.1108/JPMD-11-2018-0087Article
Value migration: digitalization of shipping as a mechanism of industry dethronement
Poulis, K., Galanakis, G., Triantafillou, G. and Poulis, E. 2020. Value migration: digitalization of shipping as a mechanism of industry dethronement. Journal of Shipping and Trade. 5 (1), pp. 1-17. https://doi.org/10.1186/s41072-020-00064-0Article
Re-materialising the religious tourism experience: a post-human perspective
Terzidou, M. 2020. Re-materialising the religious tourism experience: a post-human perspective. Annals of Tourism Research. 83. https://doi.org/10.1016/j.annals.2020.102924Article
Destination loyalty explained through place attachment, destination familiarity and destination image
Stylidis, D., Woosnam, K., Ivkov, M. and Kim, S. 2020. Destination loyalty explained through place attachment, destination familiarity and destination image. International Journal of Tourism Research. 22 (5), pp. 604-616. https://doi.org/10.1002/jtr.2359Article
Customers' need for uniqueness theory versus brand congruence theory: the impact on satisfaction with social network sites
Abosag, I., Ramadan, Z., Baker, T. and Jin, Z. 2020. Customers' need for uniqueness theory versus brand congruence theory: the impact on satisfaction with social network sites. Journal of Business Research. 117, pp. 862-872. https://doi.org/10.1016/j.jbusres.2019.03.016Article
Explaining conative destination image through cognitive and affective destination image and emotional solidarity with residents
Woosnam, K., Stylidis, D. and Ivkov, M. 2020. Explaining conative destination image through cognitive and affective destination image and emotional solidarity with residents. Journal of Sustainable Tourism. 28 (6), pp. 917-935. https://doi.org/10.1080/09669582.2019.1708920Article
Punctuated epistemology in international marketing strategy: a Whiteheadian remedy
Poulis, K. 2020. Punctuated epistemology in international marketing strategy: a Whiteheadian remedy. Marketing Theory. 20 (3), pp. 363-384. https://doi.org/10.1177/1470593119897938Article
Using destination image and place attachment to explore support for tourism development: the case of tourism versus non-tourism employees in EILAT
Stylidis, D. 2020. Using destination image and place attachment to explore support for tourism development: the case of tourism versus non-tourism employees in EILAT. Journal of Hospitality and Tourism Research. 44 (6), pp. 951-973. https://doi.org/10.1177/1096348020919157Article
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, S., Melewar, T., Priporas, C., Foroudi, P. and Dennis, C. 2020. Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility. Journal of Business Research. 109, pp. 472-488. https://doi.org/10.1016/j.jbusres.2019.11.079Article
A holistic framework of corporate website favourability
Ageeva, E., Foroudi, P., Melewar, T., Nguyen, B. and Dennis, C. 2020. A holistic framework of corporate website favourability. Corporate Reputation Review. 23 (3), pp. 201-214. https://doi.org/10.1057/s41299-019-00079-9Article
Advantage of low quality in short life cycle products
Sun, Y., Cai, H., Su, R. and Shen, Q. 2020. Advantage of low quality in short life cycle products. Asia Pacific Journal of Marketing and Logistics. 32 (5), pp. 1038-1054. https://doi.org/10.1108/APJML-03-2019-0148Article
Residents' destination image: a perspective article
Stylidis, D. 2020. Residents' destination image: a perspective article. Tourism Review. 75 (1), pp. 228-231. https://doi.org/10.1108/TR-05-2019-0191Article
Corporate identity and social media: existence and extension of the organization
Devereux, L., Melewar, T. and Foroudi, P. 2017. Corporate identity and social media: existence and extension of the organization. International Studies of Management and Organization. 47 (2), pp. 110-134.Article
Corporate identity orientation and disorientation: a complexity theory perspective
Devereux, L., Melewar, T., Dinnie, K. and Lange, T. 2020. Corporate identity orientation and disorientation: a complexity theory perspective. Journal of Business Research. 109, pp. 413-424.Article
Enterprise, entrepreneurship, and innovation: what this means for the new HRM professional and the new workplace
Best, S. and Eftimov, L. 2019. Enterprise, entrepreneurship, and innovation: what this means for the new HRM professional and the new workplace. Dynamic Relationships Management Journal. 8 (2), pp. 3-14. https://doi.org/10.17708/DRMJ.2019.v08n02a01Article
Celebrity endorsement and the attitude towards luxury brands for a sustainable consumption
Cuomo, M., Foroudi, P., Tortora, D., Hussain, S. and Melewar, T. 2019. Celebrity endorsement and the attitude towards luxury brands for a sustainable consumption. Sustainability. 11 (23). https://doi.org/10.3390/su11236791Article
Marketing in the informal economy: an entrepreneurial perspective and research agenda
Madichie, N., Nkamnebe, A. and Ekanem, I. 2020. Marketing in the informal economy: an entrepreneurial perspective and research agenda. in: Nwankwo, S. and Gbadamosi, A. (ed.) Entrepreneurship marketing: principles and practice of SME marketing London Routledge. pp. 412-428Book chapter
The impact of the macro-environment on consumer scepticism towards cause-related marketing: insights from an economic crisis setting
Priporas, C., Kamenidou, I., Nguyen, N. and Shams, R. 2020. The impact of the macro-environment on consumer scepticism towards cause-related marketing: insights from an economic crisis setting. International Marketing Review. 37 (5), pp. 841-861. https://doi.org/10.1108/IMR-04-2019-0124Article
An exploratory study of the upper middle-class consumer attitudes towards counterfeiting in China
Priporas, C., Chen, Y., Zhao, S. and Tan, H. 2020. An exploratory study of the upper middle-class consumer attitudes towards counterfeiting in China. Journal of Retailing and Consumer Services. 53. https://doi.org/10.1016/j.jretconser.2019.101959Article
Rethinking the nexus of TV series/movies and destination image: changing perceptions through sensorial cues and authentic identity of a city
Akarsu, T., Foroudi, P. and Melewar, T. 2019. Rethinking the nexus of TV series/movies and destination image: changing perceptions through sensorial cues and authentic identity of a city. in: Foroudi, P., Mauri, C., Dennis, C. and Melewar, T. (ed.) Place Branding: Connecting Tourist Experiences to Places Routledge. pp. 209-224Book chapter
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