Marketing, Enterprise & Tourism


TitleMarketing, Enterprise & Tourism
AlternativeBUS - Mkg Entrp & Tour
FacultyFaculty of Business and Law

Latest research outputs

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Place/Nation branding and marketing: rethinking synergies and relations [Editorial]
Foroudi, P., Dennis, C. and Melewar, T. 2020. Place/Nation branding and marketing: rethinking synergies and relations [Editorial]. Journal of Business Research. 116, pp. 595-596. https://doi.org/10.1016/j.jbusres.2020.05.047

Article

Corporate branding, identity, image and reputation: current and future trends, developments and challenges [Editorial]
Melewar, T., Foroudi, P. and Jin, Z. 2020. Corporate branding, identity, image and reputation: current and future trends, developments and challenges [Editorial]. Journal of Business Research. 117, pp. 672-674. https://doi.org/10.1016/j.jbusres.2020.06.030

Article

'Rio+25', the global compact in Brazil and opportunities presented by the UN Sustainable Development Goals
Moon, C. 2019. 'Rio+25', the global compact in Brazil and opportunities presented by the UN Sustainable Development Goals. in: Stehr, C., Dziatzko, N. and Struve, F. (ed.) Corporate Social Responsibility in Brazil: the future is now Cham, Switzerland Springer International Publishing AG, part of Springer Nature. pp. 3-27

Book chapter

What explains the degree of internationalization of early-stage entrepreneurial firms? A multilevel study on the joint effects of entrepreneurial self-efficacy, opportunity-motivated entrepreneurship, and home-country institutions
Yang, M., Li, T. and Wang, Y. 2020. What explains the degree of internationalization of early-stage entrepreneurial firms? A multilevel study on the joint effects of entrepreneurial self-efficacy, opportunity-motivated entrepreneurship, and home-country institutions. Journal of World Business. 55 (6), pp. 1-21. https://doi.org/10.1016/j.jwb.2020.101114

Article

Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak
Pantano, E., Pizzi, G., Scarpi, D. and Dennis, C. 2020. Competing during a pandemic? Retailers’ ups and downs during the COVID-19 outbreak. Journal of Business Research. 116, pp. 209-213. https://doi.org/10.1016/j.jbusres.2020.05.036

Article

What explains the varying degree of export? Internal or external factors
Li, T. 2018. What explains the varying degree of export? Internal or external factors. Entrepreneurial business and economics review. 6 (2), pp. 29-43. https://doi.org/10.15678/EBER.2018.060202

Article

Engagement in international entrepreneurship: interactive effects of resource-based factors and institutional environments
Li, T. 2019. Engagement in international entrepreneurship: interactive effects of resource-based factors and institutional environments. Journal of Global Entrepreneurship Research. 9 (1), pp. 1-17. https://doi.org/10.1186/s40497-019-0185-z

Article

Introduction to the special issue of the 3rd international colloquium on design, branding and marketing
Dilmperi, A., McIntyre, C., Dennis, C. and Melewar, T. 2020. Introduction to the special issue of the 3rd international colloquium on design, branding and marketing. Journal of Retailing and Consumer Services. 55. https://doi.org/10.1016/j.jretconser.2020.102126

Article

The consequence of waiters' professional identity on passion for work and its effects on employee turnover: a qualitative approach
Jerez-Jerez, M. and Melewar, T. 2020. The consequence of waiters' professional identity on passion for work and its effects on employee turnover: a qualitative approach. Qualitative Market Research: An International Journal. 23 (4), pp. 767-795. https://doi.org/10.1108/QMR-01-2020-0013

Article

Traveling artists’ roles: an asynchronous email interview
Andriotis, K. 2021. Traveling artists’ roles: an asynchronous email interview. Tourism Analysis. 26 (4), pp. 307-318. https://doi.org/10.3727/108354220X15959901296171

Article

An assessment of brand experience knowledge literature: using bibliometric data to identify future research direction
Zha, D., Melewar, T., Foroudi, P. and Jin, Z. 2020. An assessment of brand experience knowledge literature: using bibliometric data to identify future research direction. International Journal of Management Reviews. 22 (3), pp. 287-317. https://doi.org/10.1111/ijmr.12226

Article

Co-creating brand image and reputation through stakeholder's social network
Foroudi, P., Nazarian, A., Ziyadin, S., Kitchen, P., Hafeez, K., Priporas, C. and Pantano, E. 2020. Co-creating brand image and reputation through stakeholder's social network. Journal of Business Research. 114, pp. 42-59. https://doi.org/10.1016/j.jbusres.2020.03.035

Article

Examining the effects of advertising credibility on brand credibility, corporate credibility and corporate image: a qualitative approach
Hussain, S., Melewar, T., Priporas, C. and Foroudi, P. 2020. Examining the effects of advertising credibility on brand credibility, corporate credibility and corporate image: a qualitative approach. Qualitative Market Research: An International Journal. 23 (4), pp. 549-573. https://doi.org/10.1108/QMR-12-2017-0175

Article

The sustainability behaviour of small firms in tourism: the role of self-efficacy and contextual constraints
Kornilaki, M., Thomas, R. and Font, X. 2019. The sustainability behaviour of small firms in tourism: the role of self-efficacy and contextual constraints. Journal of Sustainable Tourism. 27 (1), pp. 97-117. https://doi.org/10.1080/09669582.2018.1561706

Article

Brand repositioning of Egypt’s Muslim brotherhood: do you see what I see, views from the female electorate?
McPherson, M. and Mohsen-Ismal, M. 2020. Brand repositioning of Egypt’s Muslim brotherhood: do you see what I see, views from the female electorate? International Journal of Islamic Marketing and Branding. 4 (3/4), pp. 261-295. https://doi.org/10.1504/IJIMB.2019.10029049

Article

Gender effects on consumers' attitudes toward comedic violence in advertisements
Manyiwa, S. and Jin, Z. 2020. Gender effects on consumers' attitudes toward comedic violence in advertisements. Journal of Promotion Management. 26 (5), pp. 654-673. https://doi.org/10.1080/10496491.2020.1729314

Article

The roles of institutional dependence and slack financial resources: Implications for the challenge–hindrance stressors framework in headquarters-subsidiary relationships
Yu, C., Najafi-Tavani, Z., Robson, M. and Zaefarian, G. 2020. The roles of institutional dependence and slack financial resources: Implications for the challenge–hindrance stressors framework in headquarters-subsidiary relationships. 49th Annual EMAC Conference. Budapest 26 - 29 May 2020 Proceedings of the European Marketing Academy, 49th.

Conference paper

Exploring the relationship between corporate identity disorientation and dynamic capabilities
Devereux, L. 2020. Exploring the relationship between corporate identity disorientation and dynamic capabilities. PhD thesis Middlesex University Business School

PhD thesis

Do social capital and relationship quality matter to the key account management effectiveness?
Badawi, N. and Battor, M. 2020. Do social capital and relationship quality matter to the key account management effectiveness? Journal of Business and Industrial Marketing. 35 (1), pp. 134-149. https://doi.org/10.1108/jbim-01-2019-0003

Article

Evaluating the impact of online peer to peer value co-creation in online Hospitality sector
Alqayed, Y., Foroudi, P., Dennis, C., Foroudi, M. and Kaouther, K. 2020. Evaluating the impact of online peer to peer value co-creation in online Hospitality sector. European Journal of International Management. https://doi.org/10.1504/EJIM.2023.10065508

Article

Customer engagement and relationships in multi-actor service ecosystems
Sharma, P., Jain, K., Kingshott, R. and Ueno, A. 2020. Customer engagement and relationships in multi-actor service ecosystems. Journal of Business Research. 121, pp. 487-494.

Article

Exploring resident-tourist interaction and its impact on tourists' destination image
Stylidis, D. 2020. Exploring resident-tourist interaction and its impact on tourists' destination image. Journal of Travel Research. 61 (1), pp. 186-201. https://doi.org/10.1177/0047287520969861

Article

Guest editorial [Branding and place branding management: theory, research, and practice]
Foroudi, P., Dennis, C., Stylidis, D. and Melewar, T. 2020. Guest editorial [Branding and place branding management: theory, research, and practice]. Qualitative Market Research: An International Journal. 23 (4), pp. 541-547. https://doi.org/10.1108/QMR-09-2020-196

Article

The effects of challenge and hindrance stressors on multinational corporations’ subsidiary performance: the role of institutional dependence
Yu, C. 2020. The effects of challenge and hindrance stressors on multinational corporations’ subsidiary performance: the role of institutional dependence. PhD thesis University of Leeds Marketing

PhD thesis

Tourists' emotional solidarity with residents: A segmentation analysis and its links to destination image and loyalty
Stylidis, D., Woosnam, K. and Ivkov, M. 2020. Tourists' emotional solidarity with residents: A segmentation analysis and its links to destination image and loyalty. Journal of Destination Marketing and Management. 17. https://doi.org/10.1016/j.jdmm.2020.100458

Article

Towards a theoretical framework on sensorial place brand identity
Rodrigues, C., Skinner, H., Dennis, C. and Melewar, T. 2020. Towards a theoretical framework on sensorial place brand identity. Journal of Place Management and Development. 13 (3), pp. 273-295. https://doi.org/10.1108/JPMD-11-2018-0087

Article

Value migration: digitalization of shipping as a mechanism of industry dethronement
Poulis, K., Galanakis, G., Triantafillou, G. and Poulis, E. 2020. Value migration: digitalization of shipping as a mechanism of industry dethronement. Journal of Shipping and Trade. 5 (1), pp. 1-17. https://doi.org/10.1186/s41072-020-00064-0

Article

Re-materialising the religious tourism experience: a post-human perspective
Terzidou, M. 2020. Re-materialising the religious tourism experience: a post-human perspective. Annals of Tourism Research. 83. https://doi.org/10.1016/j.annals.2020.102924

Article

Destination loyalty explained through place attachment, destination familiarity and destination image
Stylidis, D., Woosnam, K., Ivkov, M. and Kim, S. 2020. Destination loyalty explained through place attachment, destination familiarity and destination image. International Journal of Tourism Research. 22 (5), pp. 604-616. https://doi.org/10.1002/jtr.2359

Article

Customers' need for uniqueness theory versus brand congruence theory: the impact on satisfaction with social network sites
Abosag, I., Ramadan, Z., Baker, T. and Jin, Z. 2020. Customers' need for uniqueness theory versus brand congruence theory: the impact on satisfaction with social network sites. Journal of Business Research. 117, pp. 862-872. https://doi.org/10.1016/j.jbusres.2019.03.016

Article

Explaining conative destination image through cognitive and affective destination image and emotional solidarity with residents
Woosnam, K., Stylidis, D. and Ivkov, M. 2020. Explaining conative destination image through cognitive and affective destination image and emotional solidarity with residents. Journal of Sustainable Tourism. 28 (6), pp. 917-935. https://doi.org/10.1080/09669582.2019.1708920

Article

Punctuated epistemology in international marketing strategy: a Whiteheadian remedy
Poulis, K. 2020. Punctuated epistemology in international marketing strategy: a Whiteheadian remedy. Marketing Theory. 20 (3), pp. 363-384. https://doi.org/10.1177/1470593119897938

Article

Using destination image and place attachment to explore support for tourism development: the case of tourism versus non-tourism employees in EILAT
Stylidis, D. 2020. Using destination image and place attachment to explore support for tourism development: the case of tourism versus non-tourism employees in EILAT. Journal of Hospitality and Tourism Research. 44 (6), pp. 951-973. https://doi.org/10.1177/1096348020919157

Article

Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, S., Melewar, T., Priporas, C., Foroudi, P. and Dennis, C. 2020. Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility. Journal of Business Research. 109, pp. 472-488. https://doi.org/10.1016/j.jbusres.2019.11.079

Article

A holistic framework of corporate website favourability
Ageeva, E., Foroudi, P., Melewar, T., Nguyen, B. and Dennis, C. 2020. A holistic framework of corporate website favourability. Corporate Reputation Review. 23 (3), pp. 201-214. https://doi.org/10.1057/s41299-019-00079-9

Article

Advantage of low quality in short life cycle products
Sun, Y., Cai, H., Su, R. and Shen, Q. 2020. Advantage of low quality in short life cycle products. Asia Pacific Journal of Marketing and Logistics. 32 (5), pp. 1038-1054. https://doi.org/10.1108/APJML-03-2019-0148

Article

Residents' destination image: a perspective article
Stylidis, D. 2020. Residents' destination image: a perspective article. Tourism Review. 75 (1), pp. 228-231. https://doi.org/10.1108/TR-05-2019-0191

Article

Corporate identity and social media: existence and extension of the organization
Devereux, L., Melewar, T. and Foroudi, P. 2017. Corporate identity and social media: existence and extension of the organization. International Studies of Management and Organization. 47 (2), pp. 110-134.

Article

Corporate identity orientation and disorientation: a complexity theory perspective
Devereux, L., Melewar, T., Dinnie, K. and Lange, T. 2020. Corporate identity orientation and disorientation: a complexity theory perspective. Journal of Business Research. 109, pp. 413-424.

Article

Enterprise, entrepreneurship, and innovation: what this means for the new HRM professional and the new workplace
Best, S. and Eftimov, L. 2019. Enterprise, entrepreneurship, and innovation: what this means for the new HRM professional and the new workplace. Dynamic Relationships Management Journal. 8 (2), pp. 3-14. https://doi.org/10.17708/DRMJ.2019.v08n02a01

Article