Faculty of Business and Law


TitleFaculty of Business and Law
AlternativeBAL
UniversityMiddlesex University London
CampusLondon

Latest research outputs

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Child sexual abuse: media representations and government reactions
Davidson, J. 2008. Child sexual abuse: media representations and government reactions. Routledge-Cavendish.

Book

Exploring young people's use of social networking sites and digital media in the Internet safety context: a comparison of the UK and Bahrain
Davidson, J. and Martellozzo, E. 2013. Exploring young people's use of social networking sites and digital media in the Internet safety context: a comparison of the UK and Bahrain. Information, Communication and Society. 16 (9), pp. 1456-1476. https://doi.org/10.1080/1369118X.2012.701655

Article

Digital forensics in law enforcement: the case of online victimisation of children
Davidson, J. and Gottschalk, P. 2008. Digital forensics in law enforcement: the case of online victimisation of children. Electronic Government: an international journal. 5 (4), pp. 445-451. https://doi.org/10.1504/EG.2008.019526

Article

Protecting vulnerable young people in cyberspace from sexual abuse: raising awareness and responding globally
Davidson, J. and Martellozzo, E. 2008. Protecting vulnerable young people in cyberspace from sexual abuse: raising awareness and responding globally. Police Practice and Research. 9 (4), pp. 277-289. https://doi.org/10.1080/15614260802349965

Article

Financial change and European society
Grahl, J. 2014. Financial change and European society. PhD thesis Middlesex University

PhD thesis

hIa: an individual annual h-index to accommodate disciplinary and career length differences
Harzing, A., Alakangas, S. and Adams, D. 2014. hIa: an individual annual h-index to accommodate disciplinary and career length differences. Scientometrics. 99 (3), pp. 811-821. https://doi.org/10.1007/s11192-013-1208-0

Article

Financing social ventures and the demand for social investment
Lyon, F. and Owen, R. 2014. Financing social ventures and the demand for social investment. Third Sector Research Centre, University of Birmingham.

Working paper

A Trotskyist's tale
McIlroy, J. 2013. A Trotskyist's tale. History Workshop Journal. 75 (1), pp. 287-297. https://doi.org/10.1093/hwj/dbs028

Article

In-group and out-group orientations and their relation to formation of Country of Origin Image stereotypes
Balabanis, G., Mueller, R. and Melewar, T. 2007. In-group and out-group orientations and their relation to formation of Country of Origin Image stereotypes. International Journal of Business and Globalisation. 1 (3), pp. 328-344. https://doi.org/10.1504/IJBG.2007.015052

Article

Corporate communications, identity and image: a research agenda
Karaosmanoglu, E. and Melewar, T. 2006. Corporate communications, identity and image: a research agenda. Journal of Brand Management. 14 (1/2), pp. 196-206. https://doi.org/10.1057/palgrave.bm.2550060

Article

The demise of independent wine production in France: a marketing challenge?
Pike, W. and Melewar, T. 2006. The demise of independent wine production in France: a marketing challenge? International Journal of Wine Marketing. 18 (3), pp. 183-203. https://doi.org/10.1108/09547540610704756

Article

Danone branding strategy in China
Melewar, T., Badal, E. and Small, J. 2006. Danone branding strategy in China. Journal of Brand Management. 13 (6), pp. 407-417.

Article

The relationship between corporate websites and brand equity: a conceptual framework and research agenda
Argyriou, E., Kitchen, P. and Melewar, T. 2006. The relationship between corporate websites and brand equity: a conceptual framework and research agenda. International Journal of Market Research. 48 (5), pp. 575-599.

Article

The formation and interplay of social capital in crowdfunded social ventures
Lehner, O. 2014. The formation and interplay of social capital in crowdfunded social ventures. Entrepreneurship and Regional Development. 26 (5-6), pp. 478-499. https://doi.org/10.1080/08985626.2014.922623

Article

Seven dimensions of corporate identity: a categorisation from the practitioners' perspectives
Melewar, T. and Karaosmanoglu, E. 2006. Seven dimensions of corporate identity: a categorisation from the practitioners' perspectives. European Journal of Marketing. 40 (7/8), pp. 846-869. https://doi.org/10.1108/03090560610670025

Article

The role of communication and visual identity in modern organisations
Melewar, T., Bassett, K. and Simoes, C. 2006. The role of communication and visual identity in modern organisations. Corporate Communications: An International Journal. 11 (2), pp. 138-147. https://doi.org/10.1108/13563280610661679

Article

A relationship marketing perspective in electronic banking: evidence from Greece
Argyriou, E., Melewar, T. and Meadows, M. 2005. A relationship marketing perspective in electronic banking: evidence from Greece. Journal of Euromarketing. 15 (1), pp. 47-73.

Article

Corporate identity: concept, components and contribution
Melewar, T., Karaosmanoglu, E. and Paterson, D. 2005. Corporate identity: concept, components and contribution. Journal of General Management. 31 (1), p. 59.

Article

Corporate visual identity: the re-branding of France Télécom
Melewar, T., Hussey, G. and Srivoravilai, N. 2005. Corporate visual identity: the re-branding of France Télécom. Journal of Brand Management. https://doi.org/10.1057/palgrave.bm.2540233

Article

The role of corporate identity in the higher education sector: a case study
Melewar, T. and Akel, S. 2005. The role of corporate identity in the higher education sector: a case study. Corporate Communications: An International Journal. 10 (1), pp. 41-57. https://doi.org/10.1108/13563280510578196

Article

Corporate reputation and crisis management: the threat and manageability of anti-corporatism
Tucker, L. and Melewar, T. 2005. Corporate reputation and crisis management: the threat and manageability of anti-corporatism. Corporate Reputation Review. https://doi.org/10.1057/palgrave.crr.1540233

Article

The importance of brand power: a review of the European car market
Melewar, T. and Sambrook, L. 2004. The importance of brand power: a review of the European car market. The European Business Journal. 16 (4), pp. 167-177.

Article

International advertising strategy: a review, reassessment and recommendation
Melewar, T. and Vemmervik, C. 2004. International advertising strategy: a review, reassessment and recommendation. Management Decision. 42 (7), pp. 863-881. https://doi.org/10.1108/00251740410550934

Article

The influence of culture on brand building in the Chinese market: a brief insight
Melewar, T., Meadows, M., Zheng, W. and Rickards, R. 2004. The influence of culture on brand building in the Chinese market: a brief insight. Journal of Brand Management. https://doi.org/10.1057/palgrave.bm.2540190

Article

Towards radical political unionism?
Upchurch, M., Mathers, A. and Taylor, G. 2014. Towards radical political unionism? in: Connolly, H., Kretsos, L. and Phelan, C. (ed.) Radical unions in Europe and the future of collective interest representation Oxford Peter Lang.

Book chapter

Linking practices reflective of “Asian values” and relationship marketing in the grocery distribution channels in Malaysia
Rosmimah, M. and Melewar, T. 2004. Linking practices reflective of “Asian values” and relationship marketing in the grocery distribution channels in Malaysia. International Journal of Retail & Distribution Management. 32 (1), pp. 33-44. https://doi.org/10.1108/09590550410515533

Article

Global corporate brand building: guidelines and case studies
Melewar, T. and Walker, C. 2003. Global corporate brand building: guidelines and case studies. Journal of Brand Management. https://doi.org/10.1057/palgrave.bm.2540163

Article

Determinants of the corporate identity construct: a review of the literature
Melewar, T. 2003. Determinants of the corporate identity construct: a review of the literature. Journal of Marketing Communications. 9 (4), pp. 195-220. https://doi.org/10.1080/1352726032000119161

Article

The Internet revolution: some global marketing implications
Melewar, T. and Smith, N. 2003. The Internet revolution: some global marketing implications. Marketing Intelligence & Planning. 21 (6), pp. 363-369. https://doi.org/10.1108/02634500310499220

Article

Is the French model of capitalism becoming more like the Anglo-Saxon model?
Melewar, T. and Mott, A. 2003. Is the French model of capitalism becoming more like the Anglo-Saxon model? Journal of General Management. 28 (4), p. 47.

Article

Can Swiss multinational corporations be considered truly global firms?
Melewar, T. and Osborne, L. 2003. Can Swiss multinational corporations be considered truly global firms? The European Business Journal. 15 (1), pp. 24-34.

Article

The human values’ lenses of country of origin images
Balabanis, G., Mueller, R. and Melewar, T. 2002. The human values’ lenses of country of origin images. International Marketing Review. 19 (6), pp. 582-610. https://doi.org/10.1108/02651330210451935

Article

Leveraging corporate identity in the digital age
Melewar, T. and Navalekar, A. 2002. Leveraging corporate identity in the digital age. Marketing Intelligence & Planning. 20 (2), pp. 96-103. https://doi.org/10.1108/02634500210418518

Article

Defining the corporate identity construct
Melewar, T. and Jenkins, E. 2002. Defining the corporate identity construct. Corporate Reputation Review. 5 (1), pp. 76-90. https://doi.org/10.1057/palgrave.crr.1540166

Article

The impact of information technology on global marketing strategies
Melewar, T. and Stead, C. 2002. The impact of information technology on global marketing strategies. Journal of General Management. 27 (4), pp. 29-40.

Article

The relationship between consumer ethnocentrism and human values
Balabanis, G., Mueller, R. and Melewar, T. 2002. The relationship between consumer ethnocentrism and human values. Journal of Global Marketing. 15 (3-4), pp. 7-37. https://doi.org/10.1300/J042v15n03_02

Article

Corporate identity in the service sector
Melewar, T. and Storrie, T. 2001. Corporate identity in the service sector. Public Relations Quarterly. 46 (2).

Article

The dynamics of corporate identity: a review of a process model
Melewar, T. and Wooldridge, A. 2001. The dynamics of corporate identity: a review of a process model. Journal of Communication Management. 5 (4), pp. 327-340. https://doi.org/10.1108/13632540110806866

Article

The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies
Balabanis, G., Diamantopoulos, A., Mueller, R. and Melewar, T. 2001. The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies. Journal of International Business Studies. https://doi.org/10.1057/palgrave.jibs.8490943

Article

The role of corporate identity in merger and acquisition activity
Melewar, T. and Harrold, J. 2000. The role of corporate identity in merger and acquisition activity. Journal of General Management. 26 (2), pp. 17-31.

Article

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