Middlesex University London
| Title | Middlesex University London |
|---|---|
| Alternative | MDX |
| Campus | London |
Latest research outputs
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An efficient traffic engineering based on multi-topology routing for future internet
Mirzamany, E., Lasebae, A. and Gemikonakli, O. 2014. An efficient traffic engineering based on multi-topology routing for future internet. Computer Networks. https://doi.org/10.1016/j.comnet.2014.05.008Article
Towards radical political unionism?
Upchurch, M., Mathers, A. and Taylor, G. 2014. Towards radical political unionism? in: Connolly, H., Kretsos, L. and Phelan, C. (ed.) Radical unions in Europe and the future of collective interest representation Oxford Peter Lang.Book chapter
Linking practices reflective of “Asian values” and relationship marketing in the grocery distribution channels in Malaysia
Rosmimah, M. and Melewar, T. 2004. Linking practices reflective of “Asian values” and relationship marketing in the grocery distribution channels in Malaysia. International Journal of Retail & Distribution Management. 32 (1), pp. 33-44. https://doi.org/10.1108/09590550410515533Article
Global corporate brand building: guidelines and case studies
Melewar, T. and Walker, C. 2003. Global corporate brand building: guidelines and case studies. Journal of Brand Management. https://doi.org/10.1057/palgrave.bm.2540163Article
Determinants of the corporate identity construct: a review of the literature
Melewar, T. 2003. Determinants of the corporate identity construct: a review of the literature. Journal of Marketing Communications. 9 (4), pp. 195-220. https://doi.org/10.1080/1352726032000119161Article
The Internet revolution: some global marketing implications
Melewar, T. and Smith, N. 2003. The Internet revolution: some global marketing implications. Marketing Intelligence & Planning. 21 (6), pp. 363-369. https://doi.org/10.1108/02634500310499220Article
Is the French model of capitalism becoming more like the Anglo-Saxon model?
Melewar, T. and Mott, A. 2003. Is the French model of capitalism becoming more like the Anglo-Saxon model? Journal of General Management. 28 (4), p. 47.Article
Can Swiss multinational corporations be considered truly global firms?
Melewar, T. and Osborne, L. 2003. Can Swiss multinational corporations be considered truly global firms? The European Business Journal. 15 (1), pp. 24-34.Article
The human values’ lenses of country of origin images
Balabanis, G., Mueller, R. and Melewar, T. 2002. The human values’ lenses of country of origin images. International Marketing Review. 19 (6), pp. 582-610. https://doi.org/10.1108/02651330210451935Article
Leveraging corporate identity in the digital age
Melewar, T. and Navalekar, A. 2002. Leveraging corporate identity in the digital age. Marketing Intelligence & Planning. 20 (2), pp. 96-103. https://doi.org/10.1108/02634500210418518Article
Defining the corporate identity construct
Melewar, T. and Jenkins, E. 2002. Defining the corporate identity construct. Corporate Reputation Review. 5 (1), pp. 76-90. https://doi.org/10.1057/palgrave.crr.1540166Article
The impact of information technology on global marketing strategies
Melewar, T. and Stead, C. 2002. The impact of information technology on global marketing strategies. Journal of General Management. 27 (4), pp. 29-40.Article
Industry in transition: corporate identity on hold?
Melewar, T. and Bains, N. 2002. Industry in transition: corporate identity on hold? International Journal of Bank Marketing. 20 (2), pp. 57-66. https://doi.org/10.1108/02652320210419661Article
The relationship between consumer ethnocentrism and human values
Balabanis, G., Mueller, R. and Melewar, T. 2002. The relationship between consumer ethnocentrism and human values. Journal of Global Marketing. 15 (3-4), pp. 7-37. https://doi.org/10.1300/J042v15n03_02Article
Corporate identity in the service sector
Melewar, T. and Storrie, T. 2001. Corporate identity in the service sector. Public Relations Quarterly. 46 (2).Article
The dynamics of corporate identity: a review of a process model
Melewar, T. and Wooldridge, A. 2001. The dynamics of corporate identity: a review of a process model. Journal of Communication Management. 5 (4), pp. 327-340. https://doi.org/10.1108/13632540110806866Article
The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies
Balabanis, G., Diamantopoulos, A., Mueller, R. and Melewar, T. 2001. The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies. Journal of International Business Studies. https://doi.org/10.1057/palgrave.jibs.8490943Article
Cartoons exhibited at 16th PortoCartoon World Festival 2014
Mumberson, S. 2014. Cartoons exhibited at 16th PortoCartoon World Festival 2014.Artefact
More than just a method: doctoral students' perspectives on the place of qualitatively driven mixed methods
Elichaoff, F., Bailey-Rodriguez, D. and Murphy, A. 2014. More than just a method: doctoral students' perspectives on the place of qualitatively driven mixed methods. Qualitative Methods in Psychology Bulletin.Article
Icrus Pluck; Bankers Shirts
Mumberson, S. 2014. Icrus Pluck; Bankers Shirts.Artefact
The role of corporate identity in merger and acquisition activity
Melewar, T. and Harrold, J. 2000. The role of corporate identity in merger and acquisition activity. Journal of General Management. 26 (2), pp. 17-31.Article
International advertising strategies of multinational enterprises in the Middle East
Balabanis, G., Turnbull, S. and Melewar, T. 2000. International advertising strategies of multinational enterprises in the Middle East. International Journal of Advertising. 19 (4).Article
International corporate visual identity: standardization or localization?
Melewar, T. and Saunders, J. 1999. International corporate visual identity: standardization or localization? Journal of International Business Studies. https://doi.org/10.1057/palgrave.jibs.8490084Article
Economic development: threats and opportunities
Ruggiero, V. 2012. Economic development: threats and opportunities. Beijing Law Review. 3 (3), pp. 121-127. https://doi.org/10.4236/blr.2012.33016Article
Design of distributed space-time block code for two-hop cooperative wireless relay networks over frequency selective fading channels
Vien, Q., Tran, L., Kim, J., Hong, E. and Park, Y. 2008. Design of distributed space-time block code for two-hop cooperative wireless relay networks over frequency selective fading channels. Korea Information and Communications Society. 2008 (11), pp. 282-285.Article
The challenge of dignity in mental health
Hadland, R. and Lambert, N. 2014. The challenge of dignity in mental health. British Journal of Mental Health Nursing. 3 (3), pp. 132-136. https://doi.org/10.12968/bjmh.2014.3.3.132Article
Nigeria: the edge of the abyss
Barling, K. and Akinrinade, O. 1998. Nigeria: the edge of the abyss. The World Today. 54 (7), pp. 200-202.Article
Hazardous chemicals convention
Hough, P. 2014. Hazardous chemicals convention. in: Morin, J. and Orsini, A. (ed.) Essential Concepts of Global Environmental Governance Routledge. pp. 90Book chapter
Royd Climenhaga (ed.), The Pina Bausch Sourcebook: The Making of Tanztheater, Abingdon, Oxon and New York: Routledge, 2013 [Review]
Kolb, A. 2014. Royd Climenhaga (ed.), The Pina Bausch Sourcebook: The Making of Tanztheater, Abingdon, Oxon and New York: Routledge, 2013 [Review]. Dance Research. 32 (1), pp. 93-97. https://doi.org/10.3366/drs.2014.0096Article
20th Ankara Cartoon Festival 2014 - One person show
Mumberson, S. 2014. 20th Ankara Cartoon Festival 2014 - One person show. cagdas santlar merkezi/gaeri/A Kennedy caddesi no4 kavaklidere Ankara Turkey 18 - 20 Apr 2014Show or exhibition
A systematic review of neuromuscular electrical stimulation for pressure ulcer care in spinal cord injuries
Liu, L., Moody, J., Dyson, S., Traynor, M. and Gall, A. 2014. A systematic review of neuromuscular electrical stimulation for pressure ulcer care in spinal cord injuries. The 53rd ISCoS Annual Scientific Meeting. Maastricht, The Netherlands 02 - 04 Sep 2014Conference item
A systematic review of electrical stimulation for pressure ulcer prevention and treatment in people with spinal cord injuries
Liu, L., Moody, J., Traynor, M., Dyson, S. and Gall, A. 2014. A systematic review of electrical stimulation for pressure ulcer prevention and treatment in people with spinal cord injuries. Journal of Spinal Cord Medicine. 37 (6), pp. 703-718. https://doi.org/10.1179/2045772314Y.0000000226Article
A question of citizenship
Nurse, A. and Ryland, D. 2013. A question of citizenship. Journal of Animal Ethics. 3 (2), pp. 201-207.Article
Current trends in contemporary choreography: a political critique
Kolb, A. 2013. Current trends in contemporary choreography: a political critique. Dance Research Journal. 45 (3), pp. 29-52.Article
The commodification of the muṣḥaf in the early centuries of Islam
Cortese, D. 2013. The commodification of the muṣḥaf in the early centuries of Islam. in: Kerr, R. and Milo, T. (ed.) Writings and writing: investigations in Islamic text and script in honour of Januarius Justus Witkam Cambridge, UK Archetype Press. pp. 41-65Book chapter
An integrated model of firms' brand likeability: antecedents and consequences
Nguyen, B., Choudhury, M. and Melewar, T. 2015. An integrated model of firms' brand likeability: antecedents and consequences. Journal of Strategic Marketing. 23 (2), pp. 122-140. https://doi.org/10.1080/0965254X.2014.914071Article
Insiders? The experiences and perspectives of long-term, regular cannabis users
Chatwin, C. and Porteous, D. 2013. Insiders? The experiences and perspectives of long-term, regular cannabis users. Contemporary Drug Problems. 40 (2), pp. 235-258.Article
Tourist vacation preferences: the case of mass tourists to Crete
Andriotis, K., Agiomirgianakis, G. and Mihiotis, A. 2007. Tourist vacation preferences: the case of mass tourists to Crete. Tourism Analysis. 12 (1/2), pp. 51-63.Article
Sources of liability: tourism operators facing lawsuits
Andriotis, K. 2007. Sources of liability: tourism operators facing lawsuits. International Conference of Trends, Impacts and Policies on Tourism Development. Heraklion, Greece 15 - 18 Jun 2007Conference paper
Seasonality in Crete: problem or a way of life?
Andriotis, K. 2005. Seasonality in Crete: problem or a way of life? Tourism Economics. 11 (2), pp. 207-224. https://doi.org/10.5367/0000000054183478Article
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